by Web Designer
If you gathered a dozen people in a room, and asked them how they define exactly what web design is, you would likely receive a dozen different answers. However, even though website design represents different things to each of us, its effects are viewed by us every day online. An individual that works as a computer programmer will likely describe website design as something uniquely different than how a graphic artist would approach the process. However, there are specific features that are common in all types of website design.
A key component to any successful website is the uploading of quality content. If the appearance of the website is not aesthetically pleasing, no one will stay on the site long enough to read any of the content, no matter how interesting, compelling or useful it is.
Because of that, the website needs to be creatively designed and offer a unique experience for every online visitor. Its design should be different than everyone else out there, but attractive enough to have traffic returning to your site to see every new update of available services, products or information you provide.
Never Be Annoying
One of the pitfalls of many web designers is that their background, or images are unappealing or annoying. While it is not required that the website be a masterpiece of artistic design, it should at the same time not produce massive headaches by staring at it. We have all visited websites that are impossible to view for any longer than a few seconds without needing to squint or feeling dizzy.
A creatively designed website will be one that offers beautiful backgrounds and appealing features that contain readable text, beautiful imagery and calming colors.
Easy to Navigate
It is imperative that you make all key components on your website easy to locate. Recognize that every online visitor is not computer savvy, or understands how to properly move around the site. In fact, nearly every individual that seeks information using the Internet wants to find their data quickly.
The easiest way to have individuals return to your site time and again is to provide the right navigational tools. This minimizes the amount of wasted time on the site, and allows them to focus and or key in on the exact components, features, services and products they are searching for.
Consistency of Design
It is important that the website design remain consistent throughout the entire site. Whatever type of web page theme and/or color scheme you choose, maintain it throughout the entire site. Consistency is crucial to quality website design. It minimizes the distraction and confusion that your visitors would face on improperly designed sites. The easiest way to see consistency on clever pages is to look at other sites to see how their continuity moves from page to page.
The most cleverly designed websites are those that make their online visitors always feel welcome. It is a sure fire way of making people want to come back to the site. Be sure and allow them to easily locate contact pages and feedback forms. This will develop a strong relationship between your readers and you.