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The key responsibilities of a graphic design instructor are:
1. Conceives ideas, concepts, and campaigns; designs, produces, works with others and coordinates in
the creation of multifaceted communication materials in print, and other mediums for a variety of
instructional, promotional, development, and recruitment projects.
2. Works with project managers and team members to provide professional recommendations for
concept, design, art direction, production, print buying, and monitors quality control.
3. Defines design criteria; develops concept and direction; proposes, directs and creates art and
4. Operates a computer or uses traditional techniques for a variety of graphic design activities, including
desktop publishing and layout, production, illustration, and prepress file preparation.
5. Creates and develops media using digital art and photographic techniques.
6. Monitors and tracks production projects to ensure proper and timely completion using Filemaker Pro;
works with outside vendors to meet production deadlines.
7. Responsible for print and prepress service specifications, purchasing, approvals and quality control.
8. Selects and purchases graphic and photographic supplies.
9. Maintains equipment and supply inventory; maintains accurate files and records.
10. Contributes to the editorial development of projects.
11. Supervises, trains, and directs the work of student assistants.
Admin Also Commented
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Graphic design is a very competitive field, but you will have a huge advantage if you stick with the double major. The pharmaceutical industry, insurance companies, hospitals, etc. are HUGE consumers of graphic design and marketing. They turn out an incredible amount of training and sales literature, and they look for (and pay generously) any designers who understand and can illustrate their products, medicine, and biology in general. So I think you would be smart to keep both if you can. Education is never a waste, and the medical training is definitely going to be a huge benefit to you later on down the line. You can tap a huge profitable market that’s closed to many other designers.
On a somewhat related note, designers are stereotyped as flakes sometimes. Having a science degree shows you have drive, focus and intelligence, and larger agencies will see that as a huge bonus when making a decision on who to hire.
Plus someday you may be completely burned out on design and want the stability that comes with working in medicine. It’s good to have that option.
I’ve been a designer / prepress tech for 15 years and I’ve worked with GSK, Pfizer, Wyeth Labs, and many others over the years, so I have some insight into this stuff.
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Graphic design can be hard, yes. If you’re working commercially, there will always be projects that you don’t get a “feel” for. It can also be incredibly fun, as it’s one of those jobs you can really enjoy.
Schools usually expect some previous art experience in high school, but it isn’t mandatory to making graphic design your major. You’ll be taking a lot of art classes, and if you’re planning on going into web design, you’ll be taking a lot of computer classes, as well, along with marketing and core classes.
Graphic designers can mean web design, package design, poster design, advertisement design, etc. There are many different facets of design that you can specialize in.
However, a fair warning, the graphic design job market is incredibly saturated. A lot of people who go to school for graphic design end up with a job that doesn’t utilize their degree or experience in the field.
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Graphic Design is a broad field while advertising design is concerned with advertising. This may involve the use of graphic design in the creation of an advertisement. Just as in web design, graphic design would play a part for creating websites.
Also keep in mind, there will be aspects in advertising design that go into other areas besides graphic design just as it happens when creating websites.
There are many avenues open for graphic designers, advertising as you mentioned above is one of them, web design is another, print design is yet another area and there are many others.
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