When designing a website, you will often focus on what you have to do right. That leaves you open to facing hurdles which could easily be avoided. This article will teach you about common mistakes you should be watching out for to ensure the website you design is truly the best you can create.
Complex URL naming structure: When naming your pages, be sure to use simple wording which includes your search engine optimized keywords. Not only will this boost your rank on Google, it will allow visitors to easily understand which pages actually offer what they are looking for. If you have complicated URLs which include all sorts of words and numbers, you will only serve to drive off potential visitors.
Cross-browser incompatibility: Your site has to be designed with all browsers in mind, including Opera, Chrome, Safari, Firefox and Internet Explorer. That may be difficult if you have scripting in place, but it is worth it to be sure that your site works on every platform. Test it yourself on multiple devices and in all browsers so that you know how it will function when used by visitors, ensuring they all get the same experience.
Signing up visitors without consent: If someone who visits your site thinks they are entering a contest, but then finds out they didn’t just get an entry, but also subscribed to your email newsletter, they won’t be happy. If they don’t choose to sign up, the email is unsolicited and they will report it as spam. This is a great way to ruin your reputation, so be sure to make it clear when someone is signing up for emails no matter what else they may be signing up for.
Flashy, animated graphics all over the page: Try to avoid using animations in either GIF or Flash. Most people see flashy graphics as the domain of scam websites and late night infomercials. They can be useful in some situations, such as banner ads or graphics which are connected to your content, but should be used sparingly. You want people to focus on your content, not seizure-inducing graphics scattered throughout the page.
Blaring audio: If you include audio on your page, don’t allow it to start automatically. If the user chooses to turn it on, they will be able to hear it at a volume they prefer. If you run it automatically, they may get in trouble at work or not even have the ability to hear it, wasting your bandwidth. Users want to make their own choices when it comes to when, where and how they consume your content, so give them a play button along with information on what they should expect to hear and leave the choice up to them.
Now that you know what to avoid, you are ready to focus on creating a great website. Keep reading and learning to stay on top of changes in web design trends. The more you know, the better you will be at your job.