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SEM is “Search Engine Marketing.” It includes both SEO (search …

Comment on Night Infomercials by Admin.

SEM is “Search Engine Marketing.” It includes both SEO (search engine optimization) and PPC Search (pay-per-click advertising).

There are many, many great web resources available, as well as some great books. Google itself has some great resources, but it has many secrets that you must learn elsewhere. SEM is really not something you learn by reading about — you pretty much MUST learn by actually doing it (optimizing a web site for search indexing, or running a pay-per-click campaign on Google AdWords or elsewhere).

For PPC Search, I generally don’t use many “tools” apart from Google’s AdWords Editor, and its Keyword Tool, but there are HUNDREDS of software packages designed to manage bidding and keywords and ad variations, and analyze results.

For SEO, there are many “tools” offered for sale, but I absolutely believe that SEO starts as a “mindset” or “attitude,” and that the attitude must always be, “design a web site to be useful to humans.” I avoid “SEO tricks” that might work this month, but which might result in penalties once Google realizes that the trick doesn’t reflect genuine relevance or usefulness to consumers.

I hope you’re not planning to try to “fake it” and pretend you have knowledge and experience that you lack. SEM is a complex field and requires incredible attention to detail and analytical skill.

Admin Also Commented

Night Infomercials
SEM is “Search Engine Marketing.” It includes both SEO (search engine optimization) and PPC Search (pay-per-click advertising).

There are many, many great web resources available, as well as some great books. Google itself has some great resources, but it has many secrets that you must learn elsewhere. SEM is really not something you learn by reading about — you pretty much MUST learn by actually doing it (optimizing a web site for search indexing, or running a pay-per-click campaign on Google AdWords or elsewhere).

For PPC Search, I generally don’t use many “tools” apart from Google’s AdWords Editor, and its Keyword Tool, but there are HUNDREDS of software packages designed to manage bidding and keywords and ad variations, and analyze results.

For SEO, there are many “tools” offered for sale, but I absolutely believe that SEO starts as a “mindset” or “attitude,” and that the attitude must always be, “design a web site to be useful to humans.” I avoid “SEO tricks” that might work this month, but which might result in penalties once Google realizes that the trick doesn’t reflect genuine relevance or usefulness to consumers.

I hope you’re not planning to try to “fake it” and pretend you have knowledge and experience that you lack. SEM is a complex field and requires incredible attention to detail and analytical skill.


Night Infomercials
Go thru the HELP of the search engines.

Also Read these:

http://help.yahoo.com/l/us/yahoo/search/
http://www.google.com/help/basics.html
http://www.sldirectory.com/search.html
http://www.vuw.ac.nz/staff/alastair_smith/searching/
http://owl.english.purdue.edu/internet/search/index.html
http://www.searchengineshowdown.com/strat/
http://www.virtualsalt.com/howlook.htm


Night Infomercials
Not sure what you mean

1, search engines that are optimized for what?
2. search engines that have what? in california. Offices? Servers?


Recent Comments by Admin

5 Tips for Writing the Perfect Blog Post
If you use WordPress, or Blogger, or any other modern blogging tool for that matter, the search engines are “pinged” and know right away that you have made a post. So, don’t worry about submitting it to search engines manually (and for heaven’s sake, don’t pay someone who claims to do that)!

In general, the best method nowadays is to generate some social traffic. Post a link to you post to Facebook, Twitter, pin your post’s featured image to Pinterest.


Catchy Headlines
Business Models are simulations of actual business functioning.
They act as ideal real life examples,and help participants actively discuss the pros and cons of the situation given.

A business Model gives a Full Account of any particular Business Scenario. Readers of this model/ Participants are then asked to discuss the strengths and weaknessess of it. Put it simply, one has to SWOT analyze the Business Model based on different parameters.

Each participant comes up with his/her own views on the subject. Cumulative views and different view points are then listed and ranked based on their importance and relevance.

Thus at the end of the session, a business models suitability and viability is drafted and conclusions are drawn thereon.

The more the Business Model Analysis a person does, the more exposed he gets to real life corporate situations.
Hence it is said, that Business Models act as Good Simulators.


Search Engine Optimization
A search engine is a service provided by some company (Google, Yahoo, Microsoft, etc.) which will search through millions of web pages for keywords that a person types into a field. For instance, if I type “Puppy” into a search box on Google’s web site, there are currently 40,800,000 matches available. If the search provider has a good search algorithm in their software, then the most relevant pages should be listed first. In my case, I’m a happy searcher, because after the Google Image samples, the first result listed is the Puppy Linux website, which is the only Puppy I would ever be searching for online. Most search providers keep track of what websites people will actually visit after doing a search. They then use the results to make sure those pages are closer to the top of the list for the next time someone searches for the same keyword(s).

Image search optimization is about using images on your website to draw more “click-throughs” from the search provider, thereby raising your rank in the search list. This, in turn, helps to ensure that you keep getting more visits to your site. A neat article I just found by typing “image search optimization” into Google Search is linked below.


New York Skyline
Below is a link with pictures of the NYC skyline.

A view of city of great magnitude rises out of the open like a curtain for a show that always staging the world’s greatest act, you immerse yourself as one of the players of the greatest city in the world.


Business Niche – Adding Content for SEO
Http://fefoo.com/
Fefoo is not a search engine, its an application that helps you search better. It uses the traditional search engines to search. You search on categories and your search is more refined from the time you start searching. In case you don’t use categories it works like a normal search engine.

http://www.springo.com/
Springo is a Web shortcutting tool that empowers users to rapidly and easily navigate to the best websites for any purpose.

Welcome to Viewzi


Each view contains a set of results that are displayed visually – and each view has a different perspective.

http://www.yoozila.com/
Yoozila is a powerful new search engine. It’s primary purpose is to provide you with relevant results and present them in a fresh web 2.0 beautiful manner.

http://www.findthebest.com/
FindTheBest is an objective comparison engine that allows you to find a topic, compare your options and select the best choice for you.


 
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