Almost all businesses nowadays have a presence on the Internet. Sometimes, Facebook marketing alone is not enough and a website is needed. However, it is important that the website representing your company is a good one. In general, you have several seconds to convince someone to stay on your website. This means that you should have a website that captures the interest of your visitors. Try some of the solid tried and true tips below for optimal success!
There should be appropriate graphics to represent the content of your website. Most people tend to be visual beings and graphics help lead the eye around the page. There should be an equal amount of text to work with the graphics on your website. Avoid having a large block of text with only one small image. Your layout should be smart in terms of placing images to complement the content in order to capture the attention of your visitors.
Animated images can become a nightmare! Most web designers enjoy displaying their talents through animation. Unfortunately, blinking animations can be hard on the eyes and even harder to load for people with slower computers or Internet connections. It is important to keep in mind that just because something works in your mind, that may not work for everyone looking at your website.
Use a layout that is straightforward and simple enough for people of all skills to navigate. Not everyone is a computer guru and layouts that are too fancy can really hinder the ability to easily navigate throughout your website. Keep this in mind when coming up with your web design. If you are fresh out of ideas, consider looking at well-known websites that are successful in your niche. Don’t steal the ideas, but instead use them as inspiration.
Don’t mix and match too many fonts. It is important to note that not every single font installed on your computer is visible for others. Choose no more than two common font types to offset each other on your website. Readability should be of utmost importance to you when choosing the fonts to work in your favor.
Use the space on your website wisely. A comprehensive and well put together layout doesn’t necessarily mean that all of the space is used up. Most successful websites contain enough white space to give the reader’s eyes a break. If something seems like it’s too much or is distracting, it usually is. Always ask for the opinions of several people before making your layout final. Just because you love your design, it doesn’t necessarily mean that everyone is able to appreciate it.
Websites have taken over the Internet by the millions. However, good web design is hard to find. Just because there are a lot of websites cluttering the web, it doesn’t mean that all of them are good. Instead of becoming one of the mediocre web designers out there, design a website that uses initiative and keeps in mind the importance of readability!