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by Deja Tweet
The social media has revolutionized the power of marketing. Where once marketers were limited in their ability to target certain demographic groups and in also limited in what they could do when trying to reach a large and regionally diverse audience today the power of social media marketing has made things both easier and more challenging.
Marketing today using the social media is easier due to the fact that the buy in to establish a baseline brand presence on the Internet is extremely low. Anyone with access to a computer and even a standard dial up connection can, within only hours build a home for their brand on any one of the many social networks. Even populating the social media site with brand elements and visuals is relatively simple.
The challenge of making proper use of social media marketing to reach target audiences is in providing unique and high quality content and refining the marketing program so that the key messages about both the company and the individual brand are clear and more importantly add value to the Internet experience of the user.
Why is content still king when it comes to social media marketing? The answer is simple, the power and reach of social media marketing relies to a large extent on sharing. Content that is rich in images, video and thoughtful, value added copy writing is shared by more people in the social media environment, more of the time.
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A simple example is when you produce an informative infographic connected to either your field of expertise (if you are services) or the brand itself (FMCG for instance). The infographic is posted to one of your social media sites and so the onward sharing the marketing message begins as one visitor to the site shares with his or her connections and so on. That one single share has the potential to reach literally thousands of people.
However the sharing relies on the fact that you have produced something (content) that is of value to your target audience. Your choice of where to host this content is also important, to give an example which is not based n reality, but makes the point; you wouldn’t place content regarding financial advisory services on a sire that has an audience that primarily consists of 16 year old females from rural areas. You would choose another piece of social media real estate for that sort of content.
This neatly brings us to measurement and demographics. Firstly ensure that the social media site you select is appropriate to your target audience. There is a mass of relevant data on each social media site on the Internet. Research this data prior to establishing your site. Rather be safe than sorry. Your time managing your business is valuable, don’t waste ti aiming for the wrong target demographic.
Most of the social media sites have the ability to supply metrics and measurement data. Do not ignore this data when you are rolling out your marketing program via the social media, it will help you refine your brand activities.
You can now pick a person to post to your Facebook after you die – what does this mean for the rest of your social media? GET OUR OFFICIAL APP: http://bit.ly/aIyY0w More stories at: http://www.so…
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There’s also a company that makes digi replicas of people after they die
View Commentthat their loved ones can talk to – so bizarre! Their slogan is “What if
you could be remembered forever?”
After Leelah Alcorn, Tumblr should do this without question. They’re being
View Commentforced by the family to take down any content referencing Leelah and it’s
honestly terrible given what kind of people her parents are.
I thought I would have control over my social media even after I die. I
View Commenteven had several tweets planned for multiple scenarios.
“Omg just got to heaven, God’s a lot tanner in person #blessed
#tansfordays ”
“So I just passed by Hitler, in Hell #celebrityspotting ”
“The Scientologists were right #shiiiiieett ”
Is it really that slow a news day in the world you talk about the “nerd
View Commentnews” that Phil talked about yesterday already? kinda sad. There is alot
more you could be covering that is considered nerdy.
Do you know what bugs me about the new SourceFedNERD? The fact they have
View Commentremoved a lot of the videos that show their personalities that we love!
Superhero Roundup, the movie reviews, the gaming stuff and board game/card
game videos! Granted we still have TableTalk but that just isn’t enough any
more!
I had an idea for a short story a long time ago about putting qr codes on
View Commentyour tombstone. I had no idea anyone else had the same thought. I mean,
it’s ridiculous to do it, because qr codes are going to be terribly
outdated in the near future, but I thought it could make for an interesting
story. I’m glad to say, even though it Wasn’t an entirely original idea, I
came to it of my oWn accord.
What happens to social media after you die? – YouTube http://ow.ly/J48YE
View Comment#mentor2success
I think facebook is the only place where this concept would work best.
View Commentsnapchat, vine, youtube, and all the other apps that are very specific to
the persons’ thoughts, actions, productions etc, wouldn’t live up to what
they were before. To me its like literature. An author can write a series
of books or playwrite or script, but when that person dies, so does the
///future/// of the books/story itself. it can be rewritten, movies can be
rebooted, but it will never be the same. Facebook is great cause there is
intimate interaction with people. shared memories, shared ideas etc. No one
should make status’ on the behalf of the dead aside from commemoration, but
it can be used to keep memories (photos, videos, //past// status’) “alive”
to people who otherwise do not have the means to interact with the dead.
Honestly I think it would be so cool for my future grandchildren to go on
View CommentFacebook and be able to see what their Grandmother was like in her prime
lol.
This could be useful if someone wants to take over kitty0706’s account.
View CommentI think with any account, the page should remain there, but with a special
View Commentbanner of sorts that says the user will never again be able to use this
account. The only exceptions should be a tumblr account, the url should be
kept by a friend, and they choose whether or not to use it, or release it,
or whatever. (Twitter being similar). Should it be someone on Youtube who
makes money, the family should get the money the youtuber continues to make
on views.
You know google had this feature for over a year already…. If I was to
View Commentnot log in for a while like say 1 month this would imply I am dead therefor
whoever I set as the recover person will get access to the account.
Spoilers : When you die, you’re dead. You don’t care what happens…’cause
View Commentyou’re dead silly!
I think that after you die, they should just delete your account. With all
View Commentthe identity theft going on, this would be way to easy to pick up after
someone dies. We all know that hacking is pretty easy to do, and this could
be the new way thieves get away with it.
When I die, my YouTube channel will be one of the items I put into my will.
View CommentIf there’s a will, there a way, and if you have four wills, then you can
make a car.
I feel like when one passes way their family members should be able to
View Commentcontribute to one final post which would almost sum up your entire presence
on that social media platform. This would allow for their to be almost like
a resting post that someone can look back on to reminisce about that
persons presence.
Seeing as the thumbnail of this video was a half naked girl taking a
View Commentself-portrait, I could only assume that the majority for viewers are guys.
On my tombstone I want a QR code that links you to a website that simply
View Commentsays: “I’m not dead”
“Man this wifi in heaven is unreal” Nethersphere exists! MISSY IS REAL! THE
DOCTOR EXISTS
Sorry had to do it haha
View CommentI finally know what I’m going to have put on my grave stone: “File Deleted”
View CommentQuxxn’s yt account is still here and she died a year and a half ago…
View Comment