Comment on Search Engine Optimization Tools can Improve SEO by Admin.
Ranking high in the search engines — and improving your rank from #238 to #5 or better — depends on various factors that determine the relevance of your website as viewed by the search engines. This is called search engine optimization (SEO)
You can do the SEO yourself, or you can outsource it and hire a company to do it for you. If you do it yourself, be prepared to spend countless hours in webmaster’s forums to learn of new algorithms and new ranking schemes by the SEs. Ranking high on the SEs can be done – but it takes a lot of effort.
Search engines look at the following factors in ranking websites, though in varying degrees of importance:
– Age = the older your site, the more favorable search engines look at it
– Quality of Content = the more original your content, the better
– Keyword density = the keywords your pages are competing
– How it fares in the results = when your page shows up in the search engines, are users clicking it and staying on your page or do they hit the back button immediately (which conveys to SEs that your page is not relevant)
– Site structure
– Backlinks = how many, and more importantly, what are the quality of the sites that link to you. The more “authoritative” the sites that link to you, the better your rank will be.
If you are going to read only one piece on search engine optimization, I suggest you read Brett Tabke of WebmasterWorld.com’s “Successful Site in 12 Months with Google Alone: 26 steps to 15k a day.” http://www.webmasterworld.com/forum3/2010.htm
WebmasterWorld.com http://www.webmasterworld.com has different sections that cover various aspects of search engine optimization, and each section is participated in by respected webmasters and even search engine employees (e.g. there’s a GoogleGuy that responds to Google topics)
Other resources that can help you get top ranking in the search engines are:
Google Press Releases http://googlepress.blogspot.com/
Matt Cutts Blog http://www.mattcutts.com/blog/ (Matt is a Google software engineer)
Digitalpoint Yahoo Forums http://forums.digitalpoint.com/forumdisplay.php?f=6
SearchEngineWatch’s MSN Forums http://forums.searchenginewatch.com/forumdisplay.php?f=8
As for tools to help you get top rankings in the search engine, here are some of the best in the field today
Total Optimizer Pro http://www.totaloptimizer.com/
Keyword density tool http://googlerankings.com/ultimate_seo_tool.php
Google Sitemaps (to help Google index your pages faster) https://www.google.com/webmasters/sitemaps/siteoverview?hl=en
Admin Also Commented
If your Web site have lots of pictures, but hardly any text (also called content or information). the search engines ignore graphics. They use software robots called spiders that spider your Web site (crawl through the text). Because you have very little content, the spiders will not find your Web site very tasty and will virtually ignore it.
Which means you will get very little traffic to your Web site in the form of visitors, surfers, tire kickers, etc. When you went looking for a Web Site Builder, you should have made sure that they did search engine marketing (SEM) or optimization (SEO) – creating the Web site is only 10% of the project. The other 90% is SEM.
To check how your Web site ranks go to (http://traffic-test.sitesell.com/waltera1.html). No data means that the search engines don’t know you exist, you are invisible to them. Invisible means no traffic = no visitors = no sales = no money.
Hiring an expert to do SEM is expensive.
You can apply to DMOS for a listing in their directory (http://dmoz.org/help/geninfo.html). It takes a long time to get accepted because a real person looks at your application, not a software robot like the search engine spider programs.
If you are lucky enough to get listed, Google will index your Web site. You can also submit your Google sitemap to Google to get them to index your Web site. You have to go to Google and get the URL for the sitemap and then create a separate Web page for that sitemap.
I assume you want to get a low page rank in Google. If that is true you need to do search engine marketing (SEM).
If you had the right Site Build It software, Site Build it software would do all submitting for you automatically.
Here is a tool you can use to check on how your Web site stacks up against other Web sites – (http://searchit.sitesell.com/waltera1.html). Check for Popularity to get Alexa Rank.
There are only 4 or 5 search engines worth submitting to, the rest are a waste of time and money.
The best way to get traffic is via lots of pages with quality content for the SEs to spider.
Craigslist is just one arrow in your quiver of search engine marketing arrows. It’s free.
Hey! Did you know that the major search engines are going local? They are spending millions on local search. This is just another reason to have your own Web site, such as whatever.com. You should definitely have a dot com as part of your URL. This is what surfers expect.
SEO or search engine marketing (SEM) is critical for the success of your web site. Without it, you will get no targeted traffic.
If you own a Web site, the Web site building software should have included SEO. Otherwise, using the software is a waste of time; the Web site building software is useless. SEO includes Internet marketing and while articles posting, etc. is important, the most important thing is to select the right keywords that people use to find your Web site. You need to do keyword analysis to find the best keywords for your Web site.
Then, you need to sprinkle those keywords onto your Web pages so that the search engines will find them as their spiders crawl your Web site as well as putting them in your Title, Keywords, headings and description.
Why? Think about how the major search engines work. They key on what word or phrases the users enter. How do you find keywords that users want? Use Google itself at this URL:
Just enter your keyword and it will tell you what the demand is for that keyword and how much it would cost to advertise it on Google via Google AdWords.
Supply and demand is important for keywords. You want to find the keywords with a huge demand, but very little supply.
Let me digress here and explain Supply and Demand. Assume that bad weather wipes out the coffee growing part of the world. The supply of coffee world-wide drops. But the demand is the same or increasing. Because there is a disconnect between the demand and the supply, the price of coffee goes up. It becomes a scarce commodity. Scarcity drives up prices. Look at oil and gasoline. There is plenty of oil, but the oil cartel, the companies that control how much oil is pumped out of the ground, decides how much to pump. They make sure they don’t pump too much. This would increase the supply and drive down the price of oil and gasoline. Same thing happens to coffee. The growers will plant more coffee to offset their bad year and soon the price of coffee plummets.
Same with keywords, some are scarce. Those are the ones you want, high demand, little supply.
Another good keyword analyzer is Wordtracker.com. This will cost you money, but it’s the best on the Web.
This is a very good book for building traffic: Search Engine Optimization – An Hour A Day by Jennifer Grappone and Gradiva Couzin. Their advice is mostly free.
With this book you do not need any costly SEO services.
There are Web site builders that do most of this SEO for you. Most free web site builders do not include SEO. That’s why most of them are a waste of time. Creating a Web site is easy, but it is only 10% of the job. The other 90% is SEO and it is critically important.
Do you know about Alexa rank? Alexa is an Amazon company that ranks Web sites. It takes the most active Web site which total about 65 million and compares your web site to all of them. Here is how to get to the Alexa Point Test:.http://traffic-test.sitesell.com/waltera1.html
If you have a rank under 500,000 you are doing good, it you are under 100,000 you are fantastic. Google is under 10. (http://traffic-test.sitesell.com/waltera1.html) Most free Web sites get a rank of “no data”; that means they are invisible to the search engines; they get no visitors, no targeted traffic. No traffic = no money.
The Web sites that score high on Alexa have lots of content. Content is king on the Internet. What is content? Its information, information that visitors find interesting and relevant to your keywords. The more pages you have on your Web site, the better. If you have only 5 or 6 pages, the search engines will ignore you. Once you get to about 30 pages, the search engines will begin to take notice. At that time you should begin to link to other Web sites. The search engines love links, but you must avoid link farms.
Trying to game the search engines is a thankless task. They have computer science PHds developing their search engine spiders. Do you think you can compete with them? Not likely.
Sneaky techniques are called “black hat” optimization. Won’t work. The SEs are changing constantly. You cannot find out what they do or how they do it. When someone finds a crack, they seal it up.
Linking is important. SEs love links. Site build it software includes automatic link exchanging.
Work hard to create more useful sites, more Web pages Get great software for building web sites. One that does SEO for you.
The best way to get more traffic is to have lots of pages, 100s of them, thousands are better, with relevant content (information). SEs love quality content.
If you have the right Site Build it software, the software submits to search engines automatically, as I said above.
How did you build your Web site? I hope it wasn’t one of those free web builder sites.
You see, there are lots of Web sites that will build a Web site for you. That’s where they end. Building a Web site as you probably know is only solving 5% of the puzzle. The other 95% is search engine optimization and internet marketing. Most Web Site Build It software will only do the first 5%, then they nickel and dime you to death with add-ons that purport to do SEO and internet marketing. Unfortunately most of them are scams.
So what is one to do if there is no help from your Web site building software. Do you know about NVU? This is a free web site builder that emuilates Microsofts Front Page and did I mention that it’s FREE. Go here to download: http://www.nvu.com/index.php. However, like most free Web sites it does not do SEM.
Get better software for Site Building. One that has some keyword analysis. Getting search engines to spider your Web site depends on your keyword selection.
Listen! The SEs find Web site by searching for keywords. If a Web site has the right keywords or phrases, the SEs will find it and send you to the front of the class.
But how do you know which keywords are the best. Ahhh! That’s the question and I will give you a web site that does keyword analysis and it’s free.
The Google AdWords Keyword Tool is an excellent preliminary brainstorming tool. Let’s say that you have ten ideas for a theme or Site Concept. This tool gives you a superb “high level snapshot” of how profitable each of your Site Concept possibilities might be. Here’s the URL: https://adwords.google.com/select/KeywordToolExternal – remember, it’s free
Here’s a book you might find helpful: Increase Your Web Traffic In A Weekend by Jerry Lee Ford, Jr and William R Stanek.
Then, there is Brad Tabke’s “26 steps to 15K a day”. It boils down to solid content thoughtfully put together can make more impact than a decade’s worth of tweaks that may or may not work such as fiddling with META tags. Find his 26 steps here: (http://www.frihost.com/forums/vt-2797.html).
Brad also created and runs one of the best forums for Web site building information at: (http://www.webmasterworld.com/).
This is the exact same plan used by Site Build It. See Ken’s blog: (http://blogit.sitesell.com/waltera1.html). I’m not saying Brad stole it from Ken Evoy, but Ken developed what is known as the C + T + P + M formula.
This is how the formula works:
Create in-demand content (information) – C
Attract Targeted Traffic (visitors) – T
Presell Those Visitors – P
Monitize Presold Traffic – M
Web users search for information, for solutions. They are not looking for you – they don’t even know you (yet!). They seek what you know. Give it to them. Convert your knowledge into in-demand Content. (http://ctpm.sitesell.com/waltera1.html) To succeed online, start where they start – at “the search.”
Your topical content ranks high at the Search Engines (ex., Google, Yahoo!, MSN), attracting free, targeted (i.e., interested), open-to-you visitors. Basically, these future customers “meet you” at your site. These visitors are known as “Traffic.”.
Complete strangers develop trust and confidence in you. Why? You “PREsell” by OVERdelivering what they seek… relevant, original, information.
Deliver it in your own voice, in your own way. Go beyond merely instilling confidence… your visitors will like you.
Convert warm, willing-to-buy (“PREsold”) visitors into income. Called “Monetizing,” this is the easy part. But “M” cannot happen if you fail to first execute C T P. This is where 99% of small businesses fail.
Kindest Personal Regards,
Site Build It Certified Webmaster
P.S. Start a blog to promote your Web site. Word press is a good one. It you have the right Web Site Build software, it includes a blog feature so that every time you create a new page, it gets posted on the Web as a blog. Turn your blog into articles and submit them to article sites with your URL.
P.P.S. You flat out do not have enough content on your Web site. If you did the SEs would find you. You need more information, more Web pages with quality content, to attract traffic via the SEs.. One page Web sites have no no content. Create more pages. Use the content to submit articles to article Web sites. Make sure the articles refer back to your Web page. This will attract more visitors and the SEs.
P.P.P.S. Good articles on search engine marketing here – no hype – (http://www.jehochman.com/articles/).
The words is called as keyword in search engine optimization.
you have to research your keywords, related to your product, service and market before you start search engine optimization.
The whole process of finding a good keyword for your website called as keyword research.
There are so many free tool available for the keywords research, one of the best tool for keyword research is from Google. You can find that link in sources.
There are plenty of other keyword research tools are available, you can search them in Google. One from them is keywordspy.com
I hope this will work for you.
Search Engine Optimization Tools can Improve SEO
The most effective way to advertise on the Internet is
to first set up a website and publish its domain name
on major search directories such as Google.com,
Yahoo.com [at http://www.google.com/addurl/?…… and
MSN.com since 85% of Internet shoppers rely on these
search directories to provide them with goods and
services. In a sense, these search directories are a
very large Internet Yellow Pages.
Nevertheless, should your website or opening webpage
fail to contain “generic” keywords, then anyone using
such “generic” queries will not be able to discover
your website. Your domain name [URL] of your website,
in a sense, will be invisible, undiscoverable.
You may want to consider some simple algorithms which,
when observed and committed in designing of a website
with placement of various critical SEO metatags that can
surely achieve a high search engine presence and
increase Internet traffic to your website. These
metatag strategies work well with published webpages
at Google and Yahoo.
Design: Should you create an extensive Flash-based
website, make sure to fill-in the property entries
such as the Title, Description and Keywords. Failing
to do so, leaves no hard HTML or ALT resource that can
be readily indexed by search robots. Also consider the
Internet audience and their incoming setup. For
example, if they are on analog/dialup, Flash webpages
take too long to load up and therefore analog users
will likely lose interest and discontinue entering the
Flash site. On the other hand, anyone on hi-speed DSL
lines, will welcome Flash pages which load quickly. So
before designing a pure Flash websitge, ask the simple
question, “Who’s my end user – is he on dialup or
DSL?” And if you had to choose between these two users
for maximum marketability, then select analog users
since 80% of most resident users are still analog
Internet subscribers and pure HTML designed webpages
is best for them.
A non-Flash-based website which relies on hard text,
is far easier to be indexed by search robots. Limit
the use of stylized text saved as .gifs since as a
graphic, they are not indexable by search robots.
Avoid use of frames since any number of search robots
are unable to properly classify textual material.
Placement of SEO Metatags:
A ranking or search order does take place with Google
and Yahoo and it begins with the “Title” metag which
should consist of no more than 65 characters separated
by commas. The “Title” should describe in generic
terms, the goods and services, followed by a location
from which the resource is located, i.e., city, state.
The placement of a domain name which is not generic
within the “Title” is not appropriate, unless your
domain name is a major recognizable brand name.
The second metatag is the “Description” which is
usually 25-30 words to form a complete sentence which
best describes one’s goods and services.
And the very last category – “Keywords” are also
somewhat limited to 15-16 words which can be plural
and compound in nature. Again, avoid multiple entries
which could be mistaken as “spamdexed entries” which
is defined as the loading, and submission of
repetitive words into a particular metatag category.
“Spamdexing” when discovered on a webpage and reported
to Google’s spamreport.com can result in the
elimination of your website from their search
Recent Comments by Admin
5 Tips for Writing the Perfect Blog Post
If you use WordPress, or Blogger, or any other modern blogging tool for that matter, the search engines are “pinged” and know right away that you have made a post. So, don’t worry about submitting it to search engines manually (and for heaven’s sake, don’t pay someone who claims to do that)!
In general, the best method nowadays is to generate some social traffic. Post a link to you post to Facebook, Twitter, pin your post’s featured image to Pinterest.
Business Models are simulations of actual business functioning.
They act as ideal real life examples,and help participants actively discuss the pros and cons of the situation given.
A business Model gives a Full Account of any particular Business Scenario. Readers of this model/ Participants are then asked to discuss the strengths and weaknessess of it. Put it simply, one has to SWOT analyze the Business Model based on different parameters.
Each participant comes up with his/her own views on the subject. Cumulative views and different view points are then listed and ranked based on their importance and relevance.
Thus at the end of the session, a business models suitability and viability is drafted and conclusions are drawn thereon.
The more the Business Model Analysis a person does, the more exposed he gets to real life corporate situations.
Hence it is said, that Business Models act as Good Simulators.
Search Engine Optimization
A search engine is a service provided by some company (Google, Yahoo, Microsoft, etc.) which will search through millions of web pages for keywords that a person types into a field. For instance, if I type “Puppy” into a search box on Google’s web site, there are currently 40,800,000 matches available. If the search provider has a good search algorithm in their software, then the most relevant pages should be listed first. In my case, I’m a happy searcher, because after the Google Image samples, the first result listed is the Puppy Linux website, which is the only Puppy I would ever be searching for online. Most search providers keep track of what websites people will actually visit after doing a search. They then use the results to make sure those pages are closer to the top of the list for the next time someone searches for the same keyword(s).
Image search optimization is about using images on your website to draw more “click-throughs” from the search provider, thereby raising your rank in the search list. This, in turn, helps to ensure that you keep getting more visits to your site. A neat article I just found by typing “image search optimization” into Google Search is linked below.
New York Skyline
Below is a link with pictures of the NYC skyline.
A view of city of great magnitude rises out of the open like a curtain for a show that always staging the world’s greatest act, you immerse yourself as one of the players of the greatest city in the world.
Business Niche – Adding Content for SEO
Fefoo is not a search engine, its an application that helps you search better. It uses the traditional search engines to search. You search on categories and your search is more refined from the time you start searching. In case you don’t use categories it works like a normal search engine.
Springo is a Web shortcutting tool that empowers users to rapidly and easily navigate to the best websites for any purpose.
Each view contains a set of results that are displayed visually – and each view has a different perspective.
Yoozila is a powerful new search engine. It’s primary purpose is to provide you with relevant results and present them in a fresh web 2.0 beautiful manner.
FindTheBest is an objective comparison engine that allows you to find a topic, compare your options and select the best choice for you.