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Search Engine Spiders – Helpful Tips

Search Engine Spiders - Helpful Tips

These are tough times. And many of us are feeling it in our wallets. But… No matter how tough times are, we can’t forget the basics. And the subject definitely is one of the basics. And, without the basics taken care of, how can you get started?

Helpful Search Engine Optimization Tips

Anchor Text

Search engine optimization will help you get more traffic on your site. If you are not sure how to launch your search engine optimization campaign, go over this article to learn more about efficient methods you can use.

Engine

Make a list of keywords the visitor you want to target are likely to look up. You can use Google AdWords to get an idea of which keywords are the most used by your audience. If you use your site to sell products, try using some keywords with referenced to buying or to discounts so you can target an audience that is ready to purchase a product. Check Google AdWords often to make sure your keywords are still popular.

Engine Optimization Campaign

Using keywords that appear on the websites of your competitors means you will be in direct competition with them. Potential customers will see your links right next to your competitors’ in search results. Do not use the same keywords as your competitors unless you are ready for this kind of direct competition. Draw the attention of potential customers by writing a good meta description for your site and advertising discounts on your homepage. >

It is important to build back-links that will be noticed by the kind of visitors you want to target. Do not waste your time with creating back-links that will not be noticeable or will not appear on web pages your potential customers are likely to visit. A lot of services offer to build back-links for you but it is best to do this yourself so you can control where your links are featured. Search engines might consider your site as low quality content if your links appear on a link farm or on another site that is filled with low quality content.

SEE ALSO  Relevant Search Engine Keywords and SEO

Html Tags

Search engine spiders have no way of knowing how many pages your site includes unless you create many links between your pages. Uploading an XML sitemap to your server can be helpful but you will not get more of your pages indexed unless all your pages are strongly connected. You should have some site-wide links for all your important pages and plenty of individual links within your texts to connect your pages to more pages with similar content. Do not hesitate to add links to external sites so you can provide your audience with more relevant content.

Index Web

Your site should have a very simple design. Try placing important elements first on your HTML pages so search engine spiders notice them. Create a CSS sheet for your design so you do not have to place too many elements in your HTML pages. It is best not to use an image for the background or your site or for your header to make your content easier to read. Take the time to test all your pages and look for mistakes in your HTML code. Your pages will be easier to analyze if they do not contain any errors.

Keyword Density

These tips will help you develop a successful search engine optimization campaign. Take some time to do more research on this topic before you launch your campaign.

If the above article helped your understanding of SEO please pass on the word about our site. We would like to help everyone gain a better understanding of the options they have available.

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Comments

    • Trent
    • December 7, 2013
    Reply

    Is Search Engine Optimization Bible The Best Book On SEO? I heard from one of you that “search engine optimization bible” by Jerri L. Ledford was the best book on mastering seo is this true or is there another book that is the best?

    View Comment
    1. Reply

      Hi dear,

      There is no best book on internet for mastering SEO. Because SEO is an ongoing process. Strategies change day by day.

      Best way of learning SEO is research and googling. Ask questions and discover answers from forums like seochat.com.

      seomoz.com is also a good place for this purpose.

      http://seo.english2urdutranslations.com

      View Comment
    • Anonymous
    • December 25, 2013
    Reply

    If I Want To Learn Search Engine Optimization Through Practical Use, What Would Be Best To Learn First? If I consider that search engine optimization through a company is not my thing, what is the first and basic thing about doing seo myself should I learn and put into practice?

    View Comment
      • Admin
      • December 25, 2013
      Reply

      Google webmaster tool have a seo basic guide + videos. It is the best way to learn

      View Comment
    • Dons
    • January 18, 2014
    Reply

    I Would Like To Start An SEO Search Engine Optimization Service Business.? Some of my colleague in my business circle is requesting me to optimize their website so it will bring them more customer traffic, Can any one teach me how i can become a professional search engine optimization specialist so i can optimize websites for a professional fee on a monthly basis.

    View Comment
    1. Reply

      I think you should follow SEOmoz and marketing pilgrims, seoconfs. These websites are the best place where you can study, implement and meet the objective.

      View Comment
    • Ramy
    • January 26, 2014
    Reply

    What’s The Difference Between Search Engine And SEO? Search engine optimization?

    View Comment
    1. Reply

      Search engine optimization (SEO) :
      Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines. Usually, the earlier a site is presented in the search results, or the higher it “ranks,” the more searchers will visit that site. The leading search engines, Google, Yahoo! and Microsoft, use crawlers to find pages for their algorithmic search results.

      Search Engine :
      A Web search engine is a search engine designed to search for information on the World Wide Web. Information may consist of web pages, images and other types of files. Some search engines also mine data available in newsbooks, databases, or open directories. Unlike Web directories, which are maintained by human editors, search engines operate algorithmically or are a mixture of algorithmic and human input.

      View Comment
    • E J
    • February 20, 2014
    Reply

    Any Affordable Search Engine Optimization Systems For Small Business? Have a small law firm. How do I optimize my web site?
    I thank you in advance for you answers

    View Comment
      • Admin
      • February 20, 2014
      Reply

      Search Engine optimization (SEO) is the new buzzword of the internet age. There are several people (and their brothers) that will promise you the moon – guaranteeing you high placements in search engine results. But take this with a grain of salt.

      – As long as you have unique content, it will only be a matter of time before the search engines find you and you get listed in the search results.
      The key here is “unique” – If you are a law firm highlight your skills – make sure the unique words that qualify you appear on your website.

      For Instance if you are a lawfirm specializing in doing elderlaw in Queens Newyork – make sure the keywords : elderlaw, Queens and NewYork appear on your content page(s). This way you are creating a niche – as opposed to “Queens law firm” which will yield several more results.

      – And above all be patient!!! Search Engine positioning happens over time. If you try overly aggressive techniques to short circuit the time factor, you could get penalized by the search engines and get completely de-listed.

      View Comment
    • C S
    • February 27, 2014
    Reply

    ANy Tips For Search Engine Optimization? Does meta data matter for search results in search engines?
    where is the best place to put meta data?

    What the best structure for metadata?

    ANy tips for search engine optimization?

    View Comment
      • Admin
      • February 27, 2014
      Reply

      Meta data is only used by search engine spiders. It appears above the HTML code that forms the underpinnings of your site’s presentation layer.

      Meta data includes such things as your site’s name, URL and key word tag. Once the most important factor in search engine results, keyword tags in meta data don’t have the weight they once did.

      SEO tips:

      1. submit your site map to Google and Yahoo. This provides spiders with a set of directions and “personal” invitation.

      2. Add HTML title tags to each page. Each tag becomes a Google listing, thus providing many more site access points. That’s why, if I search “Harry Potter” on Google, one listing on the first search engine results page (SERPs) will be for Amazon. If I click on it, I’m taken directly to the Harry Potter page rather than coming through Amazon’s front door.

      3. Even though meta data stays the same from site page to site page, add it to every page. SE bots are none-too-bright.

      4. Avoid keyword stuffing. 2-3% is good. Anything over 5% starts to sound like gibberish.

      5. Use embedded text links in the main texts of your site. Search engine spiders follow links, so if you give them a lot of links within your site, spiders stay longer, index more and provide a more accurate picture of your site.

      6. Use your HTML description tag to appeal to humans, not spiders. The description tag content appears directly under the blue link for your site on SERPs.

      7. Avoid anything that even hints at black hat tactics, i.e. no invisible text, title tags match page data, keyword density of less than 5% in main text; 50% in headers.

      8. Place keywords in headlines, underlined, bolded or italic text.

      9. Focus on your top five keywords and phrases at first. Then, gradually expand your list.

      10. Finally, visit Google’s webmaster central. This search engine runs the web world so you might as well do exactly what the Googlistas want, and they tell you what’s legal (and good) and what isn’t regarding SEO.

      Good luck with your site,
      Paul Lalley
      editor@webwordslinger.com

      View Comment
    • Anand s
    • March 12, 2014
    Reply

    What Is SEO(Search Engine Optimization? What is search engine optimization http://www.benivolent.com

    View Comment
    1. Reply

      Search engine optimization is optimizing your website for better indexing on the search engines (Google, yahoo, live etc).

      How do you do that is –
      1. Add relevant content to your site.
      2. Use correct keywords and Metatags in your html (Search engine crawlers browse through these)
      3. Use quallity backlinks from related high quality sites.

      Then your website is optimized and probably willl appear in top of test results beating the hell of other sites over there in internet. Example of optimized site: http://videsiblog.blogspot.com

      View Comment
    • AM
    • March 26, 2014
    Reply

    What Is SEO Or Search Engine Optimization? How To Do SEO?

    View Comment
    1. Reply

      SEO (Search Engine Optimization) techniques can either be organic or paid. Paid (PPC) can be useful in identifying the keywords you should target for your SEO campaign, however, many small companies cannot afford these types of PPC campaigns. Organic SEO involves optimizing on-site SEO by first identifying your target keywords and long-tail keywords. A long-tail keyword phrase is the best technique for small businesses because there is usually less competition for these keywords, and it is rare for someone to enter just one word into a search engine search bar. Examples of long-tail keywords are: “Organic butter from Lancaster PA”, or “Organic Pick your own berry farms in PA”, whereas regular keywords are “Organic butter”, “butter”, “Berries”.
      You will want to target low to medium competition keywords with medium to high search volume. You can also try GEO-SEO which is using your geographic location to target customers, which might be useful for a small store trying to attract local customers.

      Here is what you should target for SEO:

      -Use your keywords that are relevant to each pages content in your title tags,

      tags, and meta-description tags.
      -Make sure to use alt=”” attribute in your image html (search engine spiders can’t see your images, so help yourself by helping them and use the alt=”” attribute.
      -The higher your content is on the page (above the fold), the more value it will impart.
      -Link to other pages (deep pages) within your own website.
      -Link to others in your industry (relevant)
      -Make sure you have a call to action on any pages that you would want to place “contact us at”.
      This is your big neon sign that screams “Get Yours Here!”

      Off-site SEO involves building back-links to your website from other sites that have high authority, are popular, are a valuable resource in their industry (your industry).

      I go into this in great detail on my website blog and I recently answered a question on back-links for Yahoo! if you would like to know more 8)

      View Comment
    • Anonymous
    • April 5, 2014
    Reply

    What Exactly Is Search Engine Optimization?

    View Comment
    1. Reply

      Search Engine Optimization, or SEO for short, is a term which describes the process of taking advantage of all of the existing available resources in order to obtain a page one organic search result on search engines, without having to pay for it.

      All web site owners want as many visitors as possible to enter their site. Research shows that fully 90% of all internet traffic is delivered through search engines. Therefore, in order to get a slice of this traffic you must adjust your web site (fine tune it) to the point that the search engines want to share your site on page one.

      Think about it. When you go use a search engine and enter a word or phrase; do you navigate past the first page of results to find what you are looking for? Because most people don’t. That is exactly why everyone competes for page one search results.

      And that’s exactly what search engine optimization does. Hopefully. If you’re good at it.

      There are many tools that help with SEO. Here is one such tool that is free to download…

      http://instantmarketing.info

      There are also many good newsletters and ezines out there that will guide you on how to perform SEO on your own, without hiring someone to do it for you. You can subscribe to one such newsletter here…

      http://instantmarketing.biz

      I hope this helps explain what SEO is. To find out more about all of the steps involved in the process, you should check out the two sites I just noted.

      View Comment
    • Anonymous
    • April 22, 2014
    Reply

    What Is Search Engine Optimization And Whats It Benefits ? How to do search engine optimization for a blog ?

    View Comment
    1. Reply

      Search engine optimization (SEO) is the process of improving the visibility of a website or a web page in search engines via the “natural” or un-paid (“organic” or “algorithmic”) search results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users. SEO may target different kinds of search, including image search, local search, video search, academic search, news search and industry-specific vertical search engines.

      As an Internet marketing strategy, SEO considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience. Optimizing a website may involve editing its content and HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic.

      The acronym “SEOs” can refer to “search engine optimizers,” a term adopted by an industry of consultants who carry out optimization projects on behalf of clients, and by employees who perform SEO services in-house. Search engine optimizers may offer SEO as a stand-alone service or as a part of a broader marketing campaign. Because effective SEO may require changes to the HTML source code of a site and site content, SEO tactics may be incorporated into website development and design. The term “search engine friendly” may be used to describe website designs, menus, content management systems, images, videos, shopping carts, and other elements that have been optimized for the purpose of search engine exposure.

      Blogging software is really a simple Content Management System (CMS) that easily adds new pages and integrates them into your site’s navigational structure and linkage.

      Blogs and blog posts are naturally search engine friendly because they are text-rich, link-rich, frequently-updated webpages that use stylesheets or CSS, and have very little extraneous HTML.

      Optimizing a blog is very similar to optimizing a website, and optimizing a blog post similar to optimizing a web page.

      But depending on the blogging service or software you use, the results may look somewhat different.

      If you follow some simple rules for search engine optimization, your blog can rank much higher than static website pages in the search engine results pages.

      Here are the most important rules to follow to get your posts listed for keywords of your choice.

      1. Use your primary keyword in your blog domain
      2. Use your primary key phrase in your blog header tags and the title of your posts
      3. Use your secondary keywords in the body of your post
      4. Use your keywords in the anchor text of links
      5. Make sure search engines can spider your blog easily
      6. Get backlinks from other blogs or websites

      View Comment
    • Pankaj
    • April 25, 2014
    Reply

    What Methods Of Search Engine Optimization?

    View Comment
    1. Reply

      Search engine optimization has two components

      On page SEO. These are the factors you implement directly on your web pages to help it do better in the SERPs. things like title tags and keyword optimization

      Off page optimization. Consisting mainly of back links from relevant sites

      View Comment
    • Mukesh
    • May 11, 2014
    Reply

    What Is Search Engine Optimization (seo) .?

    View Comment
    1. Reply

      Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine’s “natural” or un-paid (“organic”) search results.[jargon] In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users. SEO may target different kinds of search, including image search, local search, video search, academic search,[1] news search and industry-specific vertical search engines.
      As an Internet marketing strategy, SEO considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience. Optimizing a website may involve editing its content, HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic.

      SEO stands for "search engine optimization." It is the process of getting traffic from the "free," "organic," "editorial" or "natural" listings on search engines. All major search engines such as Google, Yahoo and Bing have such results, where web pages and other content such as videos or local listings are shown and ranked based on what the search engine considers most relevant to users.

      View Comment
    • Diwathor
    • May 21, 2014
    Reply

    Where Can I Learn In Detail Search Engine Optimisation?

    View Comment
    1. Reply

      Search Engine Optimisation (seo) is an ongoing thing. You can never know everything there is to know about it because it is constantly changing.

      However, that being said. What is changing is the way people are always trying to ‘cheat’ the search engines. Find out the exact way each of the search engines weigh the page against keywords.

      What you need to do is take a middle line, dont try and beat them all, just try and keep them all happy.

      Keyword loading, hidden text and god knows what else are severely penalised these days and some engines will even go so far as to check your site twice. Once to see what they see as a search engine and again to see if that page matches what they see when they look as a user. Sure fire way to get your backside kicked ;O)

      You will spend a lot of time on search engines yourself looking up “seo” to keep up with whats going on.

      View Comment

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