Life, the Internet, and Everything!

Curation Sucks! And, There is an Alternative

Image representing Curated Content as depicted...

Seems like everyone is on the curation bandwagon, believing it is the be-all and end-all of online publishing. Well, I am going to explain just how stupid that line of thinking is.

First of all, think about this. Almost everything that has ever been published on the web is curated content.

Say what?

You got it right. Nearly everything is curated. In other words, there is not one word published on the ‘net that has not come from somewhere else, originally published by someone else.

You may think you are writing original content based on your own ideas and thoughts, but all you are really doing is re-wording something you learned somewhere from someone. The thoughts and ideas are not original, just the method of delivery.

Pretty sobering thought, isn’t it. Kinda makes all of the “original unique content” arguments seem a bit silly.

You see, the reality is that Google really doesn’t care if it adds to the global pool of knowledge by only indexing the best original content – because Google can’t distinguish original content from curated content and better than we. Although they might try to suggest otherwise, they are not an altruistic entity. There is no “there” there.

Google is nothing more than a big ad agency. Like a television network, Google only makes a profit if it has viewers. And viewers don’t tune in for “original” content, or “unique” content, or “curated” content. They tune in for “interesting” content, or as Google likes to phrase it, “engaging” content.

Now, back to curation. If you, as a web publisher, truly believe that all you have to do is grab somebody else’s content and republish it with a few tweaks, you are sadly mistaken. Most of the content you’re curating has already been curated by someone else, possibly several times. What kind of chance do you have curating content from a site that already has 10,000 visitors a day with fans reposting their articles all over Twitter and Facebook?

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Not much I’d imagine.

Image representing CurationSoft as depicted in...

“But wait”, you say. “So-and-So told me all I’d have to do is buy CurationSoft, find a few snippets of content, add a few sentences, and I’ll be rolling in traffic”.

Well, hate to break it to you, that’s really doubtful. You’ve been led to believe, unfortunately, that a piece of this content + a piece of that content + a piece of that content = completely new and unique content. (Remember the first point of this post – that ALL content is actually curated)?

Sure, you may get a bit of a traffic spike if your post happens to show up in the search results for a minute, but in all likelihood nothing at all will happen. That’s because your version of the content is not really any more interesting, or more engaging, than the version of it you “borrowed”.

And why would it be more interesting? You haven’t added anything of value to it. And isn’t that really the name of the game? Adding enough value to the web to make it worthwhile to even mention what you added?

So, here’s the deal. Curate if you want. But, do it right. Use curated content as “support” or “backup” for your real, researched, original, factual content. Concentrate on the content itself, not the curation. Write the article, make sure it’s interesting and engaging and adds something of value as far as the visitor is concerned.

What “So-and-So” should have said is something like, “Write a great, informative article. Then buy CurationSoft and find related snippets to support what you’ve written”. Now, that sounds like a decent strategy.

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Image representing Zemanta as depicted in Crun...

By the way, Zemanta is a free tool that fits the “better” strategy like a glove. It loads in your browser, or in WordPress as a plugin. Zemanta wants you to start writing before it even provides curation assistance. The idea is to write your article, add an image or two from their image sources, add a few authoritative links from Wikipedia and elsewhere, and tag your article with their suggestions.

Then, if you want, you can add links to other article sources (with snippets of text) as resources. Zemanta fully supports the “write first, then curate” formula.

As a bonus, Zemanta informs sites you’ve linked to that you have linked to them, and let’s you know when other Zemanta users have linked to you. Linking to other sites is therefore encouraged in the Zemanta network. Pretty cool, right?

Write on…

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Comments

    • Anonymous
    • December 19, 2013
    Reply

    What Songs Or Apps Should I Put On My Ipod Touch? I am leaving for the Bahams tomorrow and I really want to add a few more songs or apps on. I have about $28 dollars left out of a $50 itunes card. Anyone know of good songs or apps to pass the flight?

    View Comment
      • Admin
      • December 19, 2013
      Reply

      Try:

      Scrabble
      Tetris
      Peggle
      Pac Man
      Labyrinth 2

      Or check out these lists people have made of the best games:
      http://www.appolicious.com/curated-apps?curated_term=games

      Have a great vacation!

      Best,
      Shara at Appolicious

      View Comment
    • Huxley
    • January 19, 2014
    Reply

    Why Should I Stop Using Youtube And Switch To Another Video Host For My Own Copywrite Free Content? I am now fed up with using youtube to host copywrite free videos and original content as there are massive flux of fraudulent claims from 3rd party claiming ownership of my original videos. Youtube does nothing to stop this and sometimes they automatically block my own videos in favor or these 3rd party claims which take days to counterclaim. I would appreciated deeper insight into this and this is really a message to all using Youtube as a video host. They don’t care about YOU anymore.

    View Comment
    1. Reply

      No idea if you a Facebook account, but if you do, go there and in the search engine on that site, enter ZIppcast, that was and will soon be again, the best Video Sharing Site on the planet. There are posts on there when they are going to relaunch the site to the public, so go have a look.

      https://www.facebook.com/ZippCastOfficial

      View Comment
    • Naia
    • February 2, 2014
    Reply

    How Can I Get My Original Series Copyrighted? I’m making an original animated series and I need to know how I can get it copyrighted. How should I go about getting that done? Should I talk to a lawyer, in person, about it? Do lawyers do that? Should I purchase a copyright online? Is it safe to purchase a copyright online? If so, what are some reliable sites that offer copyrighting?

    View Comment
    1. Reply

      Published original content is copyrighted, so publish it. (Putting it on a website is publishing it.) You don’t “buy” a copyright.

      But remember – all copyright does is allow you to sue people who violate the copyright, it doesn’t prevent the violation.

      View Comment
    • Epsilon Eridonee
    • February 3, 2014
    Reply

    If I Post Content I Made On One Blog Onto Another Will The Original Blog Drop Ranking? If i post original content on my blog, and then post that same content on another blog i own, with a link pointing back to the original source, will google rank the original blog it was posted on lower becuz there is duplicate content elsewhere? will the fact that i have a link back to original source make a difference in preventing that?

    View Comment
    1. Reply

      No original blog would not suffer. As google as noticed that it was first published to your site. So your site will be given the credit. And if you want to publish the same content on another blog then start rewriting the same thing with different sytax

      View Comment
    • Shubham
    • February 16, 2014
    Reply

    Web Hosting Companies Suspend Hosting If Someone Uses Duplicate Content? Web hosting companies suspend hosting if someone uses duplicate content?

    View Comment
      • Admin
      • February 16, 2014
      Reply

      Ya, I have heard that they do.
      So, its better to use original content as it will help in SEO also.

      View Comment
    • Pmunny
    • February 24, 2014
    Reply

    If I Upload Original Content To Youtube? Does youtube own the rights to it? I uploaded videos of my band performing 2 original songs…does that mean they own our originals? Also is it the same for facebook and myspace? Thanks
    But if people download it…its still ours even if they change it right?
    Like they wouldn’t be able to make money off of it if they changed it a bit…unless it sounded completely different.

    View Comment
      • Admin
      • February 24, 2014
      Reply

      Why don’t you read the YouTube terms of service instead of asking little kids on Yahoo Answers?

      All the rights they reserve are stated in the terms agreement.

      Section 6C:

      “For clarity, you retain all of your ownership rights in your User Submissions. However, by submitting User Submissions to YouTube, you hereby grant YouTube a worldwide, non-exclusive, royalty-free, sublicenseable and transferable license to use, reproduce, distribute, prepare derivative works of, display, and perform the User Submissions in connection with the YouTube Website and YouTube’s (and its successors’ and affiliates’) business, including without limitation for promoting and redistributing part or all of the YouTube Website (and derivative works thereof) in any media formats and through any media channels. You also hereby grant each user of the YouTube Website a non-exclusive license to access your User Submissions through the Website, and to use, reproduce, distribute, display and perform such User Submissions as permitted through the functionality of the Website and under these Terms of Service. The above licenses granted by you in User Videos terminate within a commercially reasonable time after you remove or delete your User Videos from the YouTube Website. You understand and agree, however, that YouTube may retain, but not display, distribute, or perform, server copies of User Submissions that have been removed or deleted. The above licenses granted by you in User Comments are perpetual and irrevocable.”

      View Comment
    • Ben S
    • March 23, 2014
    Reply

    Are Digitally Enhanced Screenshots Of Halo 3 Considered Modified Content? I took some pictures in theater on Halo 3 and wanted to make them look good, so I transferred them to my computer via Bungie.net to enhance them (ie: Sharpness, Brightness, Contrast, etc…). If I upload these photos to my fileshare, is it considered modified content, or am I ok?

    View Comment
    1. Reply

      The problem with what your asking is that you can only upload stuff directly Halo 3 using only original Halo 3 content. But if you could magically (haxor magician :o) put them on there than, it would be called modified content, but that doesn’t really matter since you can’t upload them…

      View Comment
    • Marsh dc
    • April 22, 2014
    Reply

    How Much Is Original Final Fantasy In Box With All Original Content? No tares/mint

    View Comment
    1. Reply

      Hello

      final fantasy 1 is an extremely hard game to come across by. The original game in box with all its content would probably be worth at LEAST 80.00$ US. Its pretty rare.

      -Roy

      View Comment
    • Anonymous
    • May 4, 2014
    Reply

    Do Minecraft Video’s Breach YouTube’s Partnership Original Content Policy? I was thinking of starting a YouTube account based around my Minecraft Worlds/Inventions that will eventually get partnered. However, I was reading a section in their partnership policy that says all content should not breach copyright.

    Has anyone ever partnered using Minecraft videos? I figured that I might have bought rights to post videos on YouTube with the game but I don’t want to make a mistake and break the law.

    View Comment
    1. Reply

      Seananners is one Youtuber who is a partner and he uploads Minecraft videos occasionally(he has over 500,000 subs!). I dont think minecraft videos would breach copyright because there are a lot of people who are partnered and post minecraft and other gaming videos as content. So dont worry, you’ll be fine.

      View Comment
    • Hpnotiqgame
    • May 9, 2014
    Reply

    Printing Issues > Random Characters Instead Of Original Content! Help! Recently, my printer has been giving me problems by printing random letters or characters in place of original letters/content. Some times its all of the content, and sometimes its only part of the content…
    Any ideas??
    I tried doing exactly that with no luck. It does print nicely with Notepad but, then I still have the same problem with every other program like word, pdf, etc…

    View Comment
    1. Reply

      Sometimes you just have to unplug the printer from BOTH the computer and the electrical supply. Be sure to turn the computer OFF first! Wait 10 min. for the memory to clear and then reconnect both connections.

      Before you try to print from any program, use NOTEPAD to type a short sentence and then print that. Notepad uses no formatting so it will often clear a code that the printer may have mis-interpreted.

      HTH!

      View Comment
    • Kevin
    • May 10, 2014
    Reply

    Advertising My Website On YouTube Video That Is Not Original Content? So, I know that I cannot put up ads and profit on unoriginal content but my question is whether or not I can advertise my website on content that is not originally by me. For example, let’s say I posted a video of the meteorite that struck Russia not too long ago. At the beginning and end of the video I have a 5 second clip of my website link and a small description. (1) Is that allowed? (2) If not, can I instead use the YouTube annotations to advertise my website? (3) Also, am I allowed to write my website URL in the descriptions box below?

    Thanks

    View Comment
    1. Reply

      The person who has rights to that video can claim it (it could even be automatically flagged by ID). If you get a copyright violation, you will not be allowed to monetize your channel anytime soon.

      Anyone can flag your video and a copyright violation could get your video yanked or even your entire channel.

      You can write your website in an annotation, but it will not be clickable. Only full partners can link off site in annotation. You can place your link in the video description, however if the link and the video have nothing in common, you will not likely get any traffic anyway.

      Just take the time and make some original content. Target your viewers for your product. Don’t screw up your channel reputation for something that is probably a waste of time.

      View Comment
    • Jeff
    • May 22, 2014
    Reply

    If I Delete Downloaded Content Off My Xbox 360 Harddrive, Can I Get It Back? I want to get rid of some things on my harddrive, but if I delete them, can I just go back and redownload from the marketplace, or do I have to buy it again?

    View Comment
    1. Reply

      As long as you have the original account that downloaded the content, that account can redownload that content again for free.

      View Comment
    • Cseven
    • June 2, 2014
    Reply

    Is Original Content Better Utilized On The Web Page Itself Or Published Online With An Embedded Link? As content directly on a new webpage
    as content published online, (searchwarp etc.) linking to a new web page.

    View Comment
    1. Reply

      There’s no universal rule. Even general principles are being worked out, example by example and according to your needs. Best is to see what others do in similar circumstances, and experiment as much as you can.

      For my WordPress blog I use brief embedded original content on the page (say 50-100 words) and embedded links if I think subscribers would rather read the entire original text.

      View Comment
    • Marsh dc
    • June 17, 2014
    Reply

    How Much Is Original Final Fantasy In Box With All Original Content? No tares/mint

    View Comment
    1. Reply

      Hello

      final fantasy 1 is an extremely hard game to come across by. The original game in box with all its content would probably be worth at LEAST 80.00$ US. Its pretty rare.

      -Roy

      View Comment

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