Jonathan Leger, on his blog, informs a cute story about social pressure. It goes something like this:
LinkedIn spends 33 percent of revenue on sales and marketing.
LinkedIns leading salespeople make as much as $400,000 a year selling Recruiter.
Read how I caught social pressure and pimped my Linked In profile.
LinkedIn users invest approximately 18 minutes a month on the site. Facebook users spend 6.4 hours a month.
Public Opinion in Investing.
The dichotomy is impressive. When LinkedIn initially revealed their IPO in 2015, I chuckled and figured they were simply trying to upstage the reported Facebook IPO at the time. Little did I know they were actually an up and coming cash device.
( A) research study group went around neighborhoods in California and put one of four indications on peoples doors. After some time passed, the group went back to the homes and measured the electrical energy use against the reading they took in the past putting up the signs.
Can you guess which indication had the most impact? Link.
Social Pressure and Social Networks.
Social Media Pressure (2 )( art-is-jokken. blogspot.com).
LinkedIn gets $1.30 in revenue for every hour those users spend on website. Facebook: 6.2 cents.
Now, when considering the meaning of this story, it makes the following all that a lot more intriguing.
When LinkedIn initially announced their IPO last year, I chuckled and figured they were simply trying to upstage the rumored Facebook IPO at the time. Social pressure is genuine. Social pressure is not the end-all be-all of our society. While Facebook users are playing video games and publishing baby pictures, genuine networking is taking location in the much smaller start-up down the road. Im starting to question the staying power of Facebook over the long-haul.
Twitter & & LinkedIn Break Up, Disabling Automatic Posting of Tweets( hubspot.com).
The features of the social network phenomena are being supplanted by a more severe form of the very same – a form that in fact can include something to a members bottom line. Im looking forward to seeing the LinkedIn story unfold, and how social pressure impacts it (and vice-versa).
LinkedIns revenues are expected to double this year to $70 million.
As Facebook fails, LinkedIn includes friends( theglobeandmail.com).
Social pressure is real. Social pressure is not the end-all be-all of our society. While Facebook users are posting and playing video games baby pictures, real networking is taking location in the much smaller start-up down the road.
Anders describes LinkedIns most costly item offering, LinkedIn Recruiter, as a “Bloomberg terminal” for talent scouts. It costs up to $8,200 a year per “seat,” or user license.
And yes, Facebook is rewarding (at cents per head). Im starting to question the staying power of Facebook over the long-haul.
Adobe, a huge LinkedIn client, has 70 seats. At list prices, thats about half a million in income a year from a single customer.