A few recent posts by Becker at Source-Wave.com have confirmed my faith that at least some of the internet gurus are not complete idiots. Becker, a few others like Jon Leger, “get it” – Google is not spying on you with a all-seeing crystal ball. I know, I’m a programmer, and some of the rumors surrounding the “power” of Google and SEO/IM just blows my mind.
Becker explained it best, I think – Google has a set of metrics (another term for measurements) that they use to rank sites. If you fit into a good metric, you get points. If you fit into a bad metric, you lose points. It’s as simple as that.
They real key to success vs. de-indexing is what your site looks like when the “human” robots visit it. You can do everything right regarding Google metrics, but if your site looks spammy, deceptive, or misleading; you can get de-indexed REAL fast. If it looks good/useful/engaging in the eyes of the human, you’ll retain or even gain ranking.
On other fronts –
Apparently Google is dropping some more Google widgets and services. The news is Google Reader is on the way out. Personally, I don’t care. I can read any RSS feed with any of my browsers, and there are other feed readers out there that are probably better, if one wants to use a feed reader. Browser add-ons and widgets exist for tracking and reading feeds, embracing a number of scrolling headline readers. I really don’t blame Google for dropping the service.
R.I.P. Google Reader.
Morning workout: 40 min elliptical (400 cal), abbreviated upper/lower back. Noon workout: Cycling approximately 6 miles, time unknown – followed by the BEST lunch I’ve ever had, at Stewart’s Steak House in Caldwell. Two skewers of grilled shrimp, sauteed mushrooms, veggies, rice, bread (ate the veggies, rice, bread sparingly), all for $8! I have no idea how they can do that meal that cheap.
- Google is about to learn a tough lesson(calbucci.com)
- The Google Graveyard(slate.com)
- Google not indexing craigslist – SearchTempest switches to Bing(tempestblog.com)
- Five Great RSS Reader Alternatives To Google Reader(forbes.com)