Search Engine Optimization – Make it Work

Search Engine Optimization - Make it Work

This blog is a prime online resource for everything you need to know about SEO. There are tutorials that will guide you on the step by step process, and there are articles that provide enriched information for your use. It is amazing how much people have actually learned from this site. Feel free to browse the site… there is a lot of information waiting!

Make Your Search Engine Optimization Work

Co Workers

If you have a website or are thinking about starting one, and you want to learn one thing about the Internet that will serve you best, that one thing would be search engine optimization or SEO. SEO is a set of techniques and practices that determine how search engines treat your site. If you want a popular and successful website or blog, proper SEO is essential. If your SEO fails, it’s likely your website will also.

Cute Cat

To begin the SEO process, you first must understand where your product or service fits into the grand scheme of the Internet. This is a two-phase process. First, you should think narrowly and specifically. What is your pinpoint niche and who are the people you most want to reach. This will be the focus of your SEO efforts. Next, think big. Think of the obscure ways your business my relate to other areas, which at first glance might not be obvious. This is how you broaden your visitor base and create page views. Now you’re ready to develop a plan to reach these people.


Proper SEO starts by understanding how people search online for things relating to what you offer. The millions of people online will use a variety of words and phrases to search for the same thing. In SEO, we call these keywords and keyword phrases. To cover the widest area, you must identify as many of these as you can. Once you’ve identified the keywords, the next step is to incorporate them into your site’s content.

Interested Parties

Keywords are essential, but they should be used naturally. In the old days, web developers would create entire pages of nothing but keywords. The search engines improved and now that not only no longer works, it can cause your website to be seen as spam and penalized. Avoid this!

Media Queen

Backlinks are links to your site located on other indexed websites. But, not all websites are created equal. The goal is to acquire backlinks from websites that are well respected by the search engines. For example, it’s better to have a single backlink from a respected university page than to have twenty backlinks from a group of random Blogger pages. Creating backlinks takes time and effort, but there are tricks the experts use to speed up the process and make it more effective.

Profound Aspects

Content is the king of the web when it comes to SEO. By creating useful content and spreading it around the web via article directories and other venues, you can increase your site’s exposure as well as its level of respect. What you don’t want to do is saturate the web with fluff. Search engines SEOsee through this and will penalize you for it. Quality articles on quality sites is the goal.

Search Engines

An area that people often overlook is the use of keywords in tags and page titles. These are often the first things the search engines see and will increase page visibility. Make sure to tag all photos on your site with relevant keywords so the search engine gets an idea of what the photo is. Keywords in titles shoud be relevant to the page’s content.


SEO is not a simple process, but after you understand the basics you can develop a good SEO strategy and begin to see results. Keep in mind that this is an ongoing process and will take time to reach it maximum effectiveness. Good luck.

Did you find the article useful? The subject is not as straightforward as some people think, so you might want to do some reading on the subject. As you learn more about the subject, your understanding of the subject will increase, and so will your confidence. Thanks for reading the article. And please, do come back again.

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Category: SEO

18 Responses to “Search Engine Optimization – Make it Work”

  1. Trent Reply

    Is Search Engine Optimization Bible The Best Book On SEO? I heard from one of you that “search engine optimization bible” by Jerri L. Ledford was the best book on mastering seo is this true or is there another book that is the best?

    • Hi dear,

      There is no best book on internet for mastering SEO. Because SEO is an ongoing process. Strategies change day by day.

      Best way of learning SEO is research and googling. Ask questions and discover answers from forums like is also a good place for this purpose.

  2. Curious Reply

    How Search Engine Optimization Is Done? I am willing to become an online content developer. For that I should be knowing how search engine optimization is done without paying.

    Can anyone discuss few technics?

    • As you said you want to be content developer if you upload unique content on your site/blog regular basic and only do some basic link building this is enough because content is the king and it will automatically create back link. Beside you can use these free one way method like.
      Directory Submission
      Article Submission
      Social bookmarking
      Forum Posting
      Blog comment
      Press Relies distribution
      Reciprocal link Exchange with relevant website

  3. Rachelbabe86 Reply

    What Online Search Engines Are Used Most In Italy? We need to find out which search engines are used most in Italy. We think that google is the top one used worldwide, so what are the second and third most popular used ones there?

    • Google is ranked #1 in Italy, BY LARGE, then Virgilio (tied to Alice, the main internet provider in Italy) Arianna (Libero, the second largest provider) then Yahoo and MSN (all other, less than 1%).
      Here statistics for 2008:
      Please note that most search engine are acutally based on Google, like Arianna (Libero) that use it for searching on the web, but provide different sources for other kind of databases.

  4. Moo Reply

    Why Do All Search Engines Give You The Same Exact Links In The Same Exact Order? What’s the use in having different search engines if they all give you the same lame results?
    9 out of 10 times what I am searching and the results they give me are way off.

    Does anyone know of a search engine that actually gives you results to what you’re actually looking for and not just a guess from one or two words you type in the search bar?

  5. Vick Reply

    What Happened To My Search Engines? I did a system restore and now all my search engines are gone. How do I get them back and where did they go?

    • Search engines are just websites to search things such as,,,, etc. Just go to your Internet browser such as Internet Explorer, Google Chrome, Mozilla Firefox, Safari, etc. and just type in the search engine website.

      Here are a list of search engines you can try:

      Google is the most popular and reliable search engine, so I recommend that and probably a million other people would agree with me too.

  6. Jamison Lau Reply

    How Do Search Engine Work? Well i tried searching same keywords at different search engine sites
    why always not exactly same?
    why for example in this website
    i searched this paragraph in google and yahoo…
    Before you jump into a car, you need to know where you???re going. In SEO, you need to know what keywords you are going to optimize for before you start optimizing. Spending a few hours researching keywords can make all the difference in the world.
    …but the site doesn’t appear at the first page of either site

    • Search engines only do just index what they got from spiders.the spiders or robots are objects that gather information from various websites so it might be depend on engine to engine how they gather information(to process) then they process that information and convert to data(processed information)
      and then store that data in their servers as indexes so whenever the used search a keyword from their site that keywords point out to index that stored on the server and return the data to user. so in that context data is the links or image or video URLS.

  7. Caz Reply

    Directory Style Search Engine? What is Directory style search engine

    • Hi Caz…

      There are two main types of search engine… Directory based and Key Word driven.

      Directory search engines are the likes of,,, along with home pages of most broadband service providers like Tiscali etc. This is where people can search for a business or service in a certain area; eg: Who, What, Where search like ‘Builders’ in ‘Birmingham’ They are ‘powered’ by the databases of BT and Thomson Local.

      Key word searches bring results of more specific ‘phrase’ enquiries. The results of a ‘key word’ search are list or database of Websites who’s content and preferred keywords have been checked by the engine’s ‘spiders’ and stored on the database, and shown only if the website content has relevence to the search word or phrase you have entered. Google, Yahoo etc are examples.

      You can normally tell if it is a Directory style search as there will normally have two or three boxes to put the info, eg Business Name (Who); Business Type (What); Town or Postcode (Where). Key word search generally only have one box to enter your question or keywords.

      Hope that is not too ‘techie’ and answers your question for you.

  8. Ricky2609 Reply

    Search Engines? How can you get your web site listed on the firs page of a search engine I.E yahoo,google. how exactly does it work getting there

    • Have to pay dont you

      this might help
      If you are like most people, you will spend countless hours trying to BuildTraffic to your website. Did you know that over 80% of website traffic is the result of search engines? If you want to increase the number of visitors to your website it is crucial that you have a top search engine position. As you may already know, getting a good search engine ranking is next to impossible without optimization. Just submitting your website to the search engines will not get you a top search engine ranking. You also need to properly optimize your website in order to increase your search engine ranking. Once you have achieved a good search engine position only then will you start to see thousands of people visiting your website each and every day

      came to edit also found this on here

      You should have a short and long term marketing goal for your website.
      Short term must be immediate traffic and long term must focus on search engine optimization.

      Immediate traffic is achieved by activity in forums and writing articles about your services/products. Your articles must obviously be of high quality and optimized with the necessary keywords which will attract readers. If your articles are very good then other webmasters may link to them creating extra traffic and backlinks to your website. Going back to the forums, you should be active in forums which are related to your website. Make sure to insert links to your site wherever possible without making it look spammy. These links also create backlinks to your website which again help your PR.

      Successful Search Engine Optimization (SEO) will provide high unpaid search engine rankings which will provide you with targeted traffic. SEO holds a lot of value on targeted backlinks and original quality content. This takes time and patience but you will be rewarded if you update your site regularly with quality information.

      Other tips:
      - Optimize your Meta Tag Title, Keywords and Description.
      - Start a blog and register it at Technorati.
      - Keep site updated with new tools and resources for your visitors, you’ll notice they’ll keep coming back for more.
      - Get Google Analytics to track your visitors and site’s performance.


  9. Technician Reply

    About Search Engines? Just curious as what if you found something
    about yourself on the search engines that
    wasn’t correct? For example, what if you
    wrote something nice in just one sentence and
    then you see you have something someone
    else wrote that wasn’t good with yours?
    Can they control what is on these search
    engines? Thanks Alot.
    I was told by a friend that a computer
    actually does it but you can ask the
    people in charge of the search engine
    to remove it and they usually do.
    I guess you should watch what other
    people write ahead of you before
    you post anything. I wanted other
    opinions too. Thanks.

    • A search engine uses ‘tags’ (the words you put in when you are making the search) and pulls every entry they are ‘connected to’ that has those tags in them. I’ve done a search on my name and get many different things on many different people. My husband is a web developer, and when he makes a website, he’ll ‘tag’ it so that it comes up in the top five of many different engines. If you did a search and got something ‘negative’ when the only words you used were your first and last name, you could be the victim of ‘cyber-bullying’ or it could simply be just a reference to someone with the same name as you. Read it carefully, and if you feel that the negative reference is to you and is wrong, then call the state agency that takes care of hacking charges, and report it.

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