Search Engine Spiders – Five Steps to Success

Search Engine Spiders - Five Steps to Success

We have separated the key issues of SEO and put them on their own pages to make them easier to access. You will find the posts highly informative, and while here, have a look at the comments as well. There are lots of great suggestions from our readers, in fact, share your own suggestions, we would love to hear them. Before you do though, check out the article below: it is intelligently written and the author makes some insightful points.

Search Engine Optimization In Five Steps

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Do you need to develop a search engine optimization campaign for your website? Read this article for some helpful tips on this topic.

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Start by defining your audience and find out which keywords these potential visitors would use to look up information on the topic of your site. You can use Google AdWords to find a list of popular keywords related to your topic. Choose five strong keyword phrases to optimize your site and look for more secondary keywords if you want to optimize certain pages or sections separately. Check Google AdWords at least once a month to make sure your keywords are still popular. Get a visitor counter that gives you access to a list of keywords used to find your website to make sure your main keywords correspond to what your visitors look for.

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Use your keywords to describe all the elements on your site. Search engines use programs known as search engine spiders to analyze web pages. Search engine spiders determine what a page is about by checking the anchor text of the different links to this URL as well as the different HTML tags on the page. You can help search engine spiders determine what your pages are about by placing your keywords in title tags or meta tags.

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Search engine spiders cannot analyze pictures, videos, Flash or Java Script elements. You need to optimize these elements carefully to make sure they are considered as valuable. Do not use a picture for the background or the header of your site. If you have pictures within your content, use alt tags to describe these images. Videos can be optimized with a title tag and a short description. Avoid using Java Script for your menu and use descriptions and titles filled with keywords for your Java Script or Flash elements.

Meta Description

Pay attention to the organization of your website. Ideally, visitors should locate all your important pages right away. Create a menu to organize all your site-wide links but do not hesitate to draw attention to an important site-wide link by creating a banner on the side of your content. You should add some individual links to all your texts so readers can get access to more similar content. All your links should have anchor texts filled with keywords. Create an XML sitemap to help search engine spiders navigate SEOyour website.

Meta Tags

You can keep bringing more traffic to your website by creating some back-links. Create accounts on different article directories so you can share your content along with links to your site. Edit different pages on online encyclopedias and add links to your site. If you are an active member of different message boards, share links to your articles when this content is relevant. You should also look for webmasters who are interested in exchanging links or in selling ad space.

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Using these different methods should allow you to create an efficient search engine optimization campaign. Apply these strategies and do more research on this topic to learn about the latest methods.

If you have some tips on SEO that you would like to share with our other readers, please leave your comments. We would welcome your input into the discussion.

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Category: SEO

24 Responses to “Search Engine Spiders – Five Steps to Success”

  1. Siberian H Reply

    What Are Spiders (on Search Engine) And How Do I Put It On A Webpage? So I see a lot of talk on using spiders, robots, crawlers, on web pages, how do I go about putting it on my webpage for the search engine to recognize it and put it up on top? I have an e-commerce site and am looking to get more hits for what I sell when people search for the products. You can send me links to sites to visit, but please only those that actually explaing how to do it, not explaining what it is.

    • Spiders and crawlers are the search engines. To get them to crawl your site you simply need to add a sitemap and a robots.txt file to your main root directory. This allows the spiders to crawl your page. You can find many tips about search engines in the seo section to massivemarketers blog.

  2. Faisal Shuvo Reply

    2. How Can I Make Good Compelling Web Contents? I am working on my site and promoting it with relevant contents. So I need the key to make these contents with excellent qualities as well as people will come back here again and again.
    3.How does search engine spider work?

    • Write content keeping your customer in mind, provide good information which is very helpful to your visitors.

      Search Engine spider indexes web pages and when the visitors type a keyword they search their database and show results which they think is relevant to the visitors query.

  3. Siberian H Reply

    What Are Spiders (on Search Engine) And How Do I Put It On A Webpage? So I see a lot of talk on using spiders, robots, crawlers, on web pages, how do I go about putting it on my webpage for the search engine to recognize it and put it up on top? I have an e-commerce site and am looking to get more hits for what I sell when people search for the products. You can send me links to sites to visit, but please only those that actually explaing how to do it, not explaining what it is.

    • Spiders and crawlers are the search engines. To get them to crawl your site you simply need to add a sitemap and a robots.txt file to your main root directory. This allows the spiders to crawl your page. You can find many tips about search engines in the seo section to massivemarketers blog.

  4. Curioucity Reply

    How Long Can It Take For A Search Engine To Crawl And Index One Million Web Pages? In addition when a search engine (like Google) indexes a page what typically does it store?

    • With a search engine like google or yahoo they have hundredes of servers with hundreds of spiders (a spider is a program on the search engine that goes threw every forum / webpage is can get its grubby hands on). Due to the size of yahoo and google etc I personally would think it only takes a few seconds

  5. DRS Reply

    How Do The Search Engines Do It? Correct me if I am wrong, but I have noticed that Yahoo Answers! often appear in search engine results ( nothing unusual there ), but they always seem to be ” quality” answers rather than silly or pointless ones. How do the search engine spiders pick out the best quality YA! pages? I have seen articles on the web referring to the use of search engine bots having Artificial Intelligence. Do you believe it? Is it a myth or is this already an established fact?
    Thanks in advance.

    • Yes its a fact.

      But you might be confused about AI. Its not some artificial human like in the movies. There is AI in many things. Installation software, autopilots in aircraft, factory machinery, even new cars.

      However the example you give is definetly an example of proper AI software. Its making the best decision based on the info available to it.

  6. Anonymous Reply

    Where Should I Start In Building A Search Engine Site? I want to build my own search engine for the internet, but im not sure where to start? Should i have spiders or bots that search internet content? do i need a word list that the site will go off of during the search?

    • My suggestion is that you start with the first web searcher – google for swish and swish-e. They have the original source code for building the index, and they have scripts for doing the searches. Take it from there so you have a solid understanding of the foundation of what you are trying to do.

  7. Chinnu Reply

    I Am Planing To Make My Carrier In Search Engine Optimization Is It Good Now A Days? I am planing to make my Carrier in search engine optimization is it good now a days? give me some
    more suggestions about seo.
    http://www.vizaghospitals.com/

    • Yes,
      Carrier in search engine optimization is very bright…you don’t waste time in thinking just go a head
      & start your job in any seo company

  8. Seocss Reply

    What Is Search Engine Optimization? Hi

    What is seo. how built my website seo in google yahoo search engine. my keywords is vasth

    • Search engine optimization (SEO) is the process of improving the visibility of a website or a web page in a search engine’s “natural,” or un-paid, search results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users. SEO may target different kinds of search, including image search, local search, video search, academic searchnews search and industry-specific vertical search engines.

      As an Internet marketing strategy, SEO considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience. Optimizing a website may involve editing its content and HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic.

  9. Sukhvir Reply

    What Is Search Engine Optimization?

    • Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine’s “natural” or un-paid (“organic”) search results.[jargon] In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users. SEO may target different kinds of search, including image search, local search, video search, academic search,[1] news search and industry-specific vertical search engines.
      As an Internet marketing strategy, SEO considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience. Optimizing a website may involve editing its content, HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic.
      The plural of the abbreviation SEO can refer to “search engine optimizers,” those who provide SEO service.
      In today's competitive world the need for effective SEO cannot be ruled out. Search engine positioning plays a key role to gain quality traffic and increase revenues. Placing websites on top ranking search engines and catalogues definitely is complicated process and requires efforts of a highly qualified and experienced SEO.
      SEO – First's SEO Marketing Experts have mastered the art of optimization. SEO – First's services include Website Promotion and Search Engine Placement and catalogue listings. We provide affordable, ethical, and efficient SEO services to our clients. Ethical website optimization includes no cloaking, no deceptive practices and no spamming. SEO – First will create a web presence for you by ranking your company’s website, products and/or services, on the top of the search engines by determining Keywords and preparing appropriate Site Map of your website and related sites.
      Expertise gained through years of experience ensures that we are fully equipped to meet all your SEO needs.
      Search Engine Optimization is another name for online or internet marketing. Indeed it is a heady game. It is mainly for the ranking of sites in a search engine as it is essential to have a good position in any search engine for online business. The sites those of who have a good ranking they get more net visitors. Be it Google or Yahoo, everyone wants their site to be ranked in the first top ten.
      Growth Infotech is a search engine marketing company in India offering seo services to a wide variety of clients. Our dynamic and aggressive SEOs have good records of success and they are always ready to learn more and more on SEO. It is a continuous process of learning and new techniques and strategies are coming day by day.

  10. Anonymous Reply

    What Is Search Engine Optimization (SEO)? I want to Know about Search Engine Optimization.

    • Search engine optimization (SEO) is the process of improving the visibility of a website or a web page in a search engine’s search results. SEO may target different kinds of search, including image search, local search, video search, academic search, news search and industry-specific vertical search engines.

      As an Internet marketing strategy, SEO considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience. Optimizing a website may involve editing its content and HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic.

  11. C S Reply

    ANy Tips For Search Engine Optimization? Does meta data matter for search results in search engines?
    where is the best place to put meta data?

    What the best structure for metadata?

    ANy tips for search engine optimization?

    • Meta data is only used by search engine spiders. It appears above the HTML code that forms the underpinnings of your site’s presentation layer.

      Meta data includes such things as your site’s name, URL and key word tag. Once the most important factor in search engine results, keyword tags in meta data don’t have the weight they once did.

      SEO tips:

      1. submit your site map to Google and Yahoo. This provides spiders with a set of directions and “personal” invitation.

      2. Add HTML title tags to each page. Each tag becomes a Google listing, thus providing many more site access points. That’s why, if I search “Harry Potter” on Google, one listing on the first search engine results page (SERPs) will be for Amazon. If I click on it, I’m taken directly to the Harry Potter page rather than coming through Amazon’s front door.

      3. Even though meta data stays the same from site page to site page, add it to every page. SE bots are none-too-bright.

      4. Avoid keyword stuffing. 2-3% is good. Anything over 5% starts to sound like gibberish.

      5. Use embedded text links in the main texts of your site. Search engine spiders follow links, so if you give them a lot of links within your site, spiders stay longer, index more and provide a more accurate picture of your site.

      6. Use your HTML description tag to appeal to humans, not spiders. The description tag content appears directly under the blue link for your site on SERPs.

      7. Avoid anything that even hints at black hat tactics, i.e. no invisible text, title tags match page data, keyword density of less than 5% in main text; 50% in headers.

      8. Place keywords in headlines, underlined, bolded or italic text.

      9. Focus on your top five keywords and phrases at first. Then, gradually expand your list.

      10. Finally, visit Google’s webmaster central. This search engine runs the web world so you might as well do exactly what the Googlistas want, and they tell you what’s legal (and good) and what isn’t regarding SEO.

      Good luck with your site,
      Paul Lalley
      editor@webwordslinger.com

  12. Meggie Reply

    What Is Meant By Search Engine & Image Search Optimization? Explain in detail

    • A search engine is a service provided by some company (Google, Yahoo, Microsoft, etc.) which will search through millions of web pages for keywords that a person types into a field. For instance, if I type “Puppy” into a search box on Google’s web site, there are currently 40,800,000 matches available. If the search provider has a good search algorithm in their software, then the most relevant pages should be listed first. In my case, I’m a happy searcher, because after the Google Image samples, the first result listed is the Puppy Linux website, which is the only Puppy I would ever be searching for online. Most search providers keep track of what websites people will actually visit after doing a search. They then use the results to make sure those pages are closer to the top of the list for the next time someone searches for the same keyword(s).

      Image search optimization is about using images on your website to draw more “click-throughs” from the search provider, thereby raising your rank in the search list. This, in turn, helps to ensure that you keep getting more visits to your site. A neat article I just found by typing “image search optimization” into Google Search is linked below.

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