Search Engine Optimization and Your Ranking

Search Engine Optimization and Your Ranking

If you’ve wondered whether there are steps you can take to improve your website’s rankings, the answer is ‘yes’. Follow the steps outlined below to help ensure that your website is viewed favorably by search engines and to attain higher rankings. Give your website the best chance of reaching the people you are targeting.

Steps to Increase Your Website Ranking

First of all, don’t be intimidated by the technology and language that fills many articles about search engine optimization. Take your time to research the topic and gather information from many sources. By continuing to build your level of understanding on the basics and updates to SEO, you can be confident in deciding what actions to take to improve your website’s rankings. By picking up the lingo and following the discussions, you will soon feel comfortable in finding how your website measures up to the ideal of SEO.

Back Links

Take a good long look at the websites that are currently at the top of the rankings. Visit them with the intent to see how they compare to your website. Are they more user friendly? Do they make it clear to visitors what their website’s focus is? Does the author of the competition’s website have a full profile, adding a photo? The answers to those questions are probably affirmative, and that can give you an indication of where you can make meaningful improvements to your website.

Black Hat

Stay active in updating your website so that any links, headings and material are current and in sync with your market. If a search engine detects that your website contains broken links, you will be missing an opportunity to reach higher rankings. Keep your material fresh and pertinent, so that your website will be viewed favorably by the search engines.

If people are unclear about what your website offers, they might click on it, only to immediately leave once they realize that it’s not relevant to what they are looking to find. If your website’s bounce rate is high, search engines will use that information to determine that your website doesn’t deserve to be in the higher rankings. It’s important to clearly state what the focus is of your website so that visitors won’t be disappointed, and the search engines will see the lower resulting bounce rate as a reason to raise your website’s rankings.

Content Methods

Keep your visitors’ experience in mind when you evaluate your website’s layout and value. If visitors don’t SEOwant to stay on your website because they aren’t receiving useful information or enjoyable experience, they will probably leave your website and continue on to another website. Search engines will give higher rankings to those sites that can hold visitor’s attention for a longer period of time. Make sure that your website isn’t making it difficult for visitors to have a valuable experience.

Html Tags

As you can see after reading the steps in this article, you can definitely expect to attain higher rankings for your website. Your continued attention to increasing visitor satisfaction and enhancing visitor experience will result in optimum rankings for your website.

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Category: SEO

22 Responses to “Search Engine Optimization and Your Ranking”

  1. Janehumper Reply

    How To Choose Search Engine Professional Optimization Firm? Need to hire a search engine professional optimization firm can anyone recommend tips to avoid getting burnt?

    • Ask any candidate SEO firm a simple question:

      Show me one of your client’s site which can be found using “generic” keywords [not a domain name] as a search query on google.com or yahoo.com search engines and limit the generic keyword query to no more than 4 words. The search result must show that the website is PageRanked within the top 15 search results.

      If your candidate SEO firm says that cannot be done. Then perhaps consider spending $20 on Peter Kent’s “Search Engine Optimization for Dummies.. which provides sufficient expert strategies to elevate your website to a greater audience on major search engines.

      Good luck!

  2. Jeffrey V Reply

    I Need To Find A Good Search Engine Optimization Service.? I am running an internet based business, and I need to find a
    search engine optimization service that will help improve business while at the same time not break my budget. My products are swords, daggers and knives. We do very well on
    point of sale transactions, but the internet side is lagging far behind. Our URL is http://www.thevillagevendor.net. Any suggestions would be greatfully received.

  3. Sammy Reply

    If I Want To Learn Search Engine Optimization Through Practical Use, What Would Be Best To Learn First? If I consider that search engine optimization through a company is not my thing, what is the first and basic thing about doing seo myself should I learn and put into practice?

    • Google webmaster tool have a seo basic guide + videos. It is the best way to learn

  4. Anonymous Reply

    What Are The Best Social Bookmarking Sites For Search Engine Optimization? I’m trying to promote my website by social bookmarking the content on my site? Which social bookmarking site should I spend my time on? And does anyone have any tips on the best practices or strategies for this type of search engine optimization?

    • List of best book marking sites is here >http://webisgood.blogspot.com/2009/04/best-321-social-bookmarking-sites-list.html

      This list is enough to drive sufficient traffic .

      Tips to improve traffic

      1) remember content is king
      2) Stick to quality guidelines from search engines ,refere googles webmaster guideline
      3) Make unique page content,title,description etc ,don’t use same title or description for pages

      & try to compare top ranking websites

  5. Qiufen Reply

    Anybody Know Search Engine Optimization?

    • Search engine optimization, or "SEO" for short, is a process of improving the volume or quality of traffic to a web site from search engines via natural (organic) search results. Typically, the earlier a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, and industry-specific vertical search engines. This is what offers a web site it's web presence.

      Search Engine Optimization considers how search engines work and what people search for. Optimizing a website primarily involves editing its content and HTML coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines.

      Because effective SEO may require changes to the HTML source code of a site, SEO tactics may be incorporated into web site development and design. The term "search engine friendly" may be used to describe web site designs, menus, content management systems and shopping carts that are easy to optimize.

      You can learn more by visiting my web site, located at:

      http://w3searchengineoptimization.com

  6. Surfer Dude Reply

    What Exactly Is Search Engine Optimization? And is it something you have to constantly update?

    • Search engine optimization or commonly known as SEO is the most popular and widely used internet marketing strategy. Since internet users primarily use search engine to find websites, optimization on a website is necessary. It is a critical process for many webmasters to ensure their sites can achieve a higher organic search listings and thus improve the volume of visitors’ traffic generated from search engines. Webmasters who are particular about their traffic volume will normally use SEO utility to find rankings of their pages in those major search engines such as Google and Yahoo from time to time.

      And for your second question, in order to have a successful optimization you really have to keep track and periodically update the SEO you made.

  7. Anonymous Reply

    What Exactly Is Search Engine Optimization?

    • Search Engine Optimization, or SEO for short, is a term which describes the process of taking advantage of all of the existing available resources in order to obtain a page one organic search result on search engines, without having to pay for it.

      All web site owners want as many visitors as possible to enter their site. Research shows that fully 90% of all internet traffic is delivered through search engines. Therefore, in order to get a slice of this traffic you must adjust your web site (fine tune it) to the point that the search engines want to share your site on page one.

      Think about it. When you go use a search engine and enter a word or phrase; do you navigate past the first page of results to find what you are looking for? Because most people don’t. That is exactly why everyone competes for page one search results.

      And that’s exactly what search engine optimization does. Hopefully. If you’re good at it.

      There are many tools that help with SEO. Here is one such tool that is free to download…

      http://instantmarketing.info

      There are also many good newsletters and ezines out there that will guide you on how to perform SEO on your own, without hiring someone to do it for you. You can subscribe to one such newsletter here…

      http://instantmarketing.biz

      I hope this helps explain what SEO is. To find out more about all of the steps involved in the process, you should check out the two sites I just noted.

  8. Heyatafroz Reply

    What Is SEO (Search Engine Optimization) ? Please try to explain me in a Layman’s Language.

    • Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via “natural” (“organic” or “algorithmic”) search results for targeted keywords. Usually, the earlier a site is presented in the search results or the higher it “ranks”, the more searchers will visit that site. SEO can also target different kinds of search, including image search, local search, and industry-specific vertical search engines.

      Hope it helped.
      BEST WISHES!

  9. Shawli Sharmin Reply

    What Is Search Engine Optimization (SEO)? I want to Know about Search Engine Optimization.

    • Search engine optimization (SEO) is the process of improving the visibility of a website or a web page in a search engine’s search results. SEO may target different kinds of search, including image search, local search, video search, academic search, news search and industry-specific vertical search engines.

      As an Internet marketing strategy, SEO considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience. Optimizing a website may involve editing its content and HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic.

  10. Mex Reply

    How Do You Do Search Engine Optimization?

    • SEO or search engine optimization is a very refined technology that one has to learn before venturing to do SEO. To do SEO properly one must have proper knowledge of HTML with atleast one server side scripting language like ASP or PHP. Then you can take up and online course in SEO. thousands of them are freely available and you do not have to waste your money on costly SEO packages. Learn the basics then implement them you will improve this way the best. There are also softwares that walk you step by step if you know little to nothing about SEO. For example, an automated software would create SEO tasks for you to do and would provide easy-to-follow instructions. If you have a small SEO budget and don’t want to hire an expensive firm, this might be a viable option.

  11. Sumeet khurana Reply

    Search Engine Optimization? Tell me please best method to improve my ranking on Google after Panda Update

    • Hi,
      Best search engine optimization tips
      To get rapidly top ranking in search engine result you must need to optimize your website. Today for all of you I am providing some best search engine optimization tips.

      1. Focus on 5-20 main/related keywords under your entire Website.

      Example: suppose my website keyword "link building resource" now I should keep this keyword many other page in my website.

      2. Style your keywords. That means which one is your targeted keyword try to keep that keyword bold, and italic tags throughout your Web pages.

      Example: you can see this article targeted keyword is "Best search engine optimization tips" that's why I did bold and italic that keyword in second line of this article. This is called style of keyword.

      3. Link out. Search engines give more importance to Websites that link to other related sites, especially if they're local to your city or state, or industry.

      Example: suppose if I give one link to SEO learning related other website Top 10 Best SEO learning website . This is called link out.
      For more information…see this..

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