Search Engine Optimization

Search Engine Optimization

If you are interested in launching your own website, you will have to learn a few things about web design. Go over the following article for some useful tips on web design.

Flexible Design

You can easily launch a simple website without any knowledge of web design. Choose a web hosting service that includes a quality site building tool or create blog thanks to a popular blogging platform. If you choose to create a blog, you will be able to choose a template and personalize it. Site building tools also allow you to create simple designs. This is a good way to launch your site right away if you do not want to wait until you master HTML or other languages.

Html Pages

Learning HTML is not as hard as it seems. You can build an HTML page by dividing your content in different elements or boxes. Do not worry about the position of these boxes right away. Mark your imporWeb Designtant elements with some tags and try placing your most important content toward the top of your page. Do not forget to add meta tags and a meta description in the header of your HTML pages.

Indefinite Number

You can then connect your HTML pages to a CSS sheet. A single CSS sheet can be connected to an indefinite number of HTML pages which makes adopting a uniform design a lot easier. You can use your CSS page to define the position of your different elements, their colors, their borders or their size. It is best to use percentages for the size and position of your elements so your design remains flexible.

Learning Html

Look at your site under different browsers and resolutions. Your site should be properly displayed regardless of the device or browser you use. If your site is not displayed properly, you need to adopt a more flexible design. Do not use set values to define the size or position of your elements. If you think a lot of visitors will use their cell phone to look up your site, consider launching a mobile version.

Master Html

Do not neglect search engine optimization when developing your web design. You should create a simple design and avoid making your HTML too busy to make your site easier to analyze and index. Common mistakes include using Java Script for your menu since search engine spiders cannot follow these links or using an image for your background or your header.

Meta Description

Update your design regularly. Your visitors will not get a positive image of your brand if your design does not look up to date. Learn about the latest web design trends by reading blogs or newsletters on this topic. You can also get an idea of how trends are evolving by paying attention to how other webmasters update their design. Make small changes to your design regularly and try creating a brand new design every two years or so.

Meta Tags

Use these tips to create a quality design for your website. Start with a simple project and learn more about HTML and the other skills you will need to develop a quality design.

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Category: Web Design

40 Responses to “Search Engine Optimization”

  1. Nikki Reply

    What Is The Best Design For An Egg Drop? In our physics class we have to create a container to hold an egg so that it does not break in a drop down one floor. The design can only use straws, tape, glue, string, and paper. It likewise includes to be as light as possible. Any suggestions?

    • The best design is one that provide as much as energy absorbing capability as possible, so you want to buffer the egg with as much material around it as possible, and the material needs to be flexible not stiff.I suggest that you use a combination of string and paper to build a cocoon around the egg. Hold the whole thing together with glue and tape. I would also use the straw as well, since the straw provides a cushion of air.

  2. Ilya Reply

    What Process Has To Undergo In Order To Make A Web Design Company? I am very talented with art and computers and make very good websites. I have decided that i should start earning money for my work (however i’m only 15). So how do i start in creating a web design business.
    The websites that i make are flash-based and i am also good with flash animation

  3. Ahhelll Reply

    What Are Some Comparable Furniture Brands To Kincaid And Thomasville? I like Kincaid and Thomasville, but I have no idea what other brands have similar quality and design. I don’t want to trot around to all kinds of different stores finding out what I like. It would be nice to just browse their websites and figure out what I like, then go to a showroom to see in person. Any ideas?

    • Believe it or not….Lay-Z-Boy makes very good furnture that doesn’t tilt back.

  4. Eldridge Reply

    How Do I Prevent Framed Html Pages From Coming Up In A Google Search? I made a site with Dreamweaver that has frames and within those frames I have different html pages that load into them. I came across an extension once which I believe prevented those pages from coming up in Google searches but cannot relocate it. These pages are just bare text and should not be accessed by themselves.

  5. Nobody Reply

    If I Want To Get A Bachelors In Advertising And Design Can I Start With An Associate In Web Design? I have to go to community college for two years and then I want to transfer but they dont have an advertising and design program.Can I start off with web design or is it totally different.

    • By pass web design.

      If you want advertising, study psychology and economics. Mostly psychology. “Man and His Symbols”.

      Pickup web design on your own. Read about on the weekends.

  6. Harish Reply

    I Have Prepared A Website With Many Html Pages. Now My Confusion Is How Server Would Identify The First Page? I have prepared a website with many html pages. Now my confusion is how server would identify the first page and how client would be able to see the website from the first page ? All the links goes from first page but what is the coding for the site to start from first page ?

    • The first page is always named index.something ( or default.something, but its better to use index ), for example

      index.html
      index.php

      etc etc, that is how the server knows because ‘index’ will always be at the root.

      http://mysite.com is the same as http://mysite.com/index.html which is the same as http://www.mysite.com and http://www.mysite.com/index.html

      although they all seem like different addresses, and in some respects they are, they all do the same thing, that is to take the user to the index page if they type in just your url without having to specify the name of a particular page.

  7. CJ Reply

    What Is The Best Web Design Book To Learn From? If the answer is multiple then list the best ones you know. I’m not looking to learn quick, and I know how “easy” it is to learn from the internet but I am a lot more comfortable learning from a text book and plan on putting my heart and soul into this. I’m currently majoring in web design and kinda want my own bible of webdesign to reference. I’m looking for anything that explains dhtml or the general design rules of websites. Thank everyone in advance! I truly appreciate it.

    • The “for dummies” are normally good books for starting off, try web design for dummies

  8. Vasco Reply

    How Can I Use An Html Page In My Domain? I have an html page, and I also have a .tk domain. How do I make it so that when people go to my domain, my html page is the webpage?

    • You need a hosting plan to ‘host’ your HTML code, then you ‘point’ your domain at that host server.
      Your domain reg company should provide you with a dashboard that allows you to change your DNS settings.
      You will also need to inform the hosting server that you are pointing this domain at their server – this will enable them to set up the server to recognise your domain – if the hosting service has Cpanel or other dashboard, you should be able to do this yourself.
      You could try the free hosting service offered by 000webhost:
      http://www.free-webs.co.cc/?p=81
      You can get advice on domain forwarding on the link below:

  9. Hellman123 Reply

    Best Web Design Software? I’m trying to help my mom make a website for the small company that she has. Currently I’m using serif web plus and I was wondering if there was any other web design programs out there that were:

    -Easy to use
    -Creates impressive websites
    -Created by a reputable company
    I really don’t know much about coding.

    • Best is Ultimate Web Builder software. It is very dynamic and flexible, and very easy to use. It comes with a built in SEO (search engine optimization) tool, mailing list app, and lots more. No experience necessary. You can use it with your own domain name and web hosting, or get it there and it comes with free professional installation of the software and any software updates.

  10. Ncaaking Reply

    How To Do SEO (Search Engine Optimization) On Php Pages? I have an existing website with a combination of html and php pages. I want to optimize some of these pages for search engines. Will the same techniques (keywords, descriptions, etc) that work on html pages work on php pages?

    • You optimize .php pages the exact same way you optimize .html pages. The search engines NEVER see your PHP code… they see the resulting HTML that gets rendered server-side by the PHP. It’s the HTML that is returned when the crawler requests the page that gets indexed and used for ranking.

      As far was “what” to optimize, there is basically two types of optimization… on-page and off-page optimization. On-page optimization means using elements ON the page to help your page rank. Off-page optimization is using elements OFF the page (on other pages of your site as well as on pages on other sites) to help your page rank.

      Overall, it is off-page factors that carry the most weight… i.e. inbound links from other pages using your targeted keyword phrase or slight variations as the link text… preferably from pages that are relevant to the topic you’re trying to rank for and pages with high PR or link popularity. It’s estimated that off-page factors might influence 70-80% of your overall ranking while on-page factors might influence 20-30% of your overall ranking.

      Here’s a quick rundown of on-page factors:

      Optimizing the title element is very important since it’s generally the most important on-page ranking factor for most search engines ranking algorithms. The title should target a single keyword phrase (possibly 2-3 IF they are VERY similar… almost identical in meaning and keywords). Minimize “fluff” words in the title element as they reduce the keyword density within that HTML element and thus make the real keyword phrase(s) you want to rank for seem less important. Put the most important keyword phrase first in the title element if you have multiple keyword phrases in the title. Avoid putting your site name in the title as it only hurts your page’s ability to rank.

      The h1 element is generally the 2nd most important on-page ranking factor. It should reinforce the keyword phrase(s) targeted in the title. Since it’s less important from a ranking perspective, it’s ok to add a few fluff words to give it more pazzazz or marketing flair. But again keyword density withing the h1 element does affect rankings slightly. Every page should have a single h1.

      The h2 element is generally the 3rd most important on-page ranking factor. If your content lends itself to have sub-headers, then use them… again targeting keywords from the title element.

      Words that are emphasized using bold or strong/italics or em are given a little more weight than words that are not. But I avoid this as it tends to make pages look spammy.

      Using keywords that your title is targeting in the page name is also useful. It’s a very minor ranking factor but MOST ranking factors are minor. It’s rarely any single thing that you do that makes a page rank well. It’s the sum of lots of small things that you do that when taken as a whole leads to good rankings.

      Optimizing the meta keywords element is virtually worthless. Google and most search engines ignore it in their ranking algorithm because it has been sooooooooooo abused by blackhats and spammers over the last decade. Yahoo! is still using it to rank pages as Danny Sullivan (a renowned SEO) proved just days after a Yahoo! exec announced at SMX that Yahoo! did NOT use it. I include a meta keywords element in all of my pages just for completeness (not for rankings). I use 5-10 keyword phrases and ONLY words/phrases that appear on the page.

      The meta description is also ignored by Google and most search engines for the same reason… it is not displayed on the page so it has been abused by spammers and blackhat SEOs. BUT optimizing the meta description element is VERY important since having a good meta description with a call to action can greatly improve click-thru-rate when your page appears in the SERPs and the meta description is shown as the snippet of text for your organic listing. At Google they only show your meta description if all keywords in the user’s search phrase appear in the meta description. So I recommend adding a ll keywords from your title in the meta description since the keyword phrases in the title “should” be the pages most often used to find your page if it is well optimized. This will maximize how often it is shown as the Google snippet.

      As far as off-page factors (which are the absolute MOST important ranking factors at almost all engines):

      The link text used in hyperlinks pointing to your page give the search engines STRONG clues as to what your page is about. Using “Click here” as link text for a hyperlink is worthless… it only helps you rank for the keyword phrase “click here”. Be very cognizant of how you link to your pages both on your site on from other sites where you might drop a link.

      Inbound links from relevant and/or high PR pages on external sites with your targeted keyword phrase (from your page’s title) or slight variations are the MOST important thing you can do to help your page rank for its

  11. Alexis A Reply

    Looking For California Web Design?? Where can i find the best Web Designing Company in Torrance, California and Los Angeles?

    • MY WEB DESIGN SOURCE, offers high quality graphic design, web development, and online marketing services for your business at affordable prices!
      Our web site designers work directly with your project to create exactly what you want and your business needs!
      So whether it’s a basic website, online store, custom web application you need, or even just basic updates & maintenance services, we’re here to serve you.

      Services offered
      – Directory Submission
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      – Blog Setup and Posting
      – SEO Services
      – E-commerce Services

      E-Commerce Services
      E-Commerce allows you to add your own product images, descriptions, set your own prices, and accept a variety of shipping and payment methods. Tons of extensions are available that allow you to extend it even more to help make your job easier.

      Web Design Services
      Establish your company’s presence online, with our professional web design packages ideal for small to medium sized business. With budget consideration can benefit greatly from any of our full featured but affordable web design packages.

      Search Engine Optimization (SEO) Services
      Search engine optimization does work in generating traffic because it initiates keyword searching. All search engines work in such a way it takes what the user typed in the search box and then tries to search for those words within its database of websites and page contents. The website containing the most number of instances in which the keywords appeared are listed from top to bottom.

      Contact Us

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  12. Jessie D Reply

    Where Do I Find Volleyball Uniforms That You Can Custom Design? Our team needs new uniforms. We don’t even have enough for every one on our team! We need every size from xsmall to 2 or 3 x! We need the ones with a little sleeve, like a little bit on the top. Also our colors are blue, green, and white! No one offers that combination! so it would have to be CUSTOM custom! Also we can’t spend a hundred dollars on each uniform. HELP!

  13. Sandy Reply

    Graphic Design Vs. Web Design? I am considering a career change and trying to decide between going back to school for Graphic Design or Web Design. I have interest in both print and web so it’s a tough call for me. Any insight on job market, salary, demand, education/experience requirements, or an idea of how to get both wrapped into one… any insight from people who are in the field or know about it would be greatly appreciated! :)
    *Also to consider: Currently I have a BA in psychology and a masters in Social Work… so the least amount of money and time being thrown into more education is very important to me. Should I go for an AA, BA, MA, MFA, BFA, or certificate program?

    • Okay..
      This is just my opinion but..
      Web design by a mile. and if you are a fast learner or in to it at all, web DEVELOPMENT.

      Look, I have to tell you.. any teenager with Adobe creative suite can call themselves a graphic designer. The whole point of graphics design school (at least while I was there) was to build a portfolio up so you would have something to show prospective clients / employers. Guess what? You don;t need school for that. You just need a computer and some gumption.

      Web design is whole ‘nother animal. You can do art… that does tricks! Designing a website is far more intricate that simply doing layout. You need to make sure that the layout makes sense and can be used easily. Lots of things.

      The real money is in DEV though.. not design. If you can make a website that can interact with the users…. collect and direct information… maybe some Flex or Actionscript to go with your ASP JAVA and PHP.. You stand to make six figures from home…

  14. Max K Reply

    Sex Toys With Design Quality In Mind? So, my girlfriend and i (lesbians) have decided to branch out and try using a strap on. I have been looking for one that suits me but they all are so tacky looking! being a designer i really care about form as well as function. I like the the minimalism that JimmyJane uses in their toys but they do not have strap ons/harnesses for sell.
    does anyone know where i can find lesbian sex toys with design quality?

    • Fetish Fantasy has some really nice looking strap-ons.

      There are also double strap-ons made specifically for 2 women, Here is an example of that:

      Fetish Fantasy Double Delight Strap-On
      http://www.happyendingonline.com/servlet/the-432/Fetish-Fantasy-Double-Delight/Detail
      This sexy Fetish Fantasy Double Strap-On dildo is an ideal way to take control in bedroom delight. The elastic harness easily adjusts to fit most sizes, while the dong comfortably stays in place. You and your partner will love the thickness and life-like feel of dong and you’ll love the results. Adjustable leg straps and elastic harness fits up to 46″ waist. Length – 5.5 in. – ( 13.97 cm ) Width – 1.5 in. – ( 3.81 cm ) Girth – 5 in. – ( 12.7 cm )

  15. Anonymous Reply

    Online Wedding Album Quality Designs? I’m looking for an online wedding book design specialist who offers leather-bound covers and 1/16 in thick pages – quality work that comes with recommendations. Has anyone used a service that they’re happy with? I’m in the New York area, so someone local would also work.

    • Mpix.com

      I am a professional photographer and use their site to order from. they have what you need :)

  16. Frankie1 Reply

    What Are Fixed And Flexible Research Designs? What is the difference between fixed and Flexible research designs in qualitative research?

    • Fixed is when parameters are pre defined
      flexible is blue sky thinking embracing all ideas

  17. Worst Reply

    Web Designing For Career? Hi,
    I am Elbee, i’m 17 and looking forward to go for web designing as my career option in the future.
    Can someone please tell me whether it is a good career option ?
    I mean, can a web designer earn a good living for himself ?

    And one more thing that i wanted to ask was,
    There are various computer institutes teaching people HTML,XHTML,Flash etc here in India. After their students graduate, it is these computer institutes only who fetch clients and jobs for them.

    But i have learnt all this stuff all alone, so u think i will be able to attract clients if my skills are worth it?
    And can some1 please suggest some good ways to spread the name too ?

    A professional advise would be more helpful and also if you are an Indian, you will be able to better understand me…

    But still i would also like to knw what do the people overseas think about this ?

    And how can i attract international clients and deal with ppl overseas ?

    • Web design is a wonderful career choice, and you can earn a good living from this career if you can build up a good amount of clients or get into a well established company.

      Just as you, I taught myself web design and it took me years to build up my skills and attract attention from various individuals before I started to make a decent living from it. However, I only consider is as a side job, since most employers in my area will only hire someone who has had formal experience through college or university. To get your name out, post flyers, or put ads in your local newspaper our on web communities. Show others your work and go from there. I wish you the best of luck in your journey!

  18. Yvkumar2u Reply

    How To Submit And Reload Only Specific Controls From HTML Page? Requirement: From Html Page Submit only table object to the server process @ server side after response from the server reload only Table object
    please help me how to achive this
    From a sinple HTML page Made a call to Javascript function
    in Javascript function i created xmlhttprequest object using that open an aspx page (url) to process @ server side

    now from HTML i want to pass the values which are there in table to the aspx
    how to achive this using the
    if i have to use send method how to pass the table object , i tries using the document.getElementById not working

    please help me to complete this , i am new to ajax and all my application UI is in HTML only , internally i am using aspx to process @ server

    • I actually wrote a little ditty about this…

      http://read.allyoushouldknow.com/case-in-point-and-some-gratuitous-ajax-code-to-go/

      Back-end for the code is either an ASP or PHP script that generates the table and outputs it in an HTML file, which is read by AJAX and placed inside a DIV in an existing page.

      EDIT:

      If you’re using aspx, you’re using .NET, which doesn’t need AJAX – instead, there’s postback functions built-in; for each aspx file, there should be a .vb file which takes your input and processes it as a regular VB application, and then send the result back to the client.

      AJAX runs a server-side request and updates the page *on the client-side*.

      Postback and AJAX can be used combined, but I’d advise against it, because you’re creating code to create code, and the result is extremely inefficient.

      You’ll have to make a decision, here: either use AJAX, *or* use aspx/vb postback.

      EDIT 2:

      If all you’re doing is submitting an object to the server using AJAX, and you’re not using ASP.Net to do the processing, what you need to do is generate a page that is able to receive and process the XmlHTTPRequest, either by using the POST method (allowing for lots of information to be sent, as if you’re sending a form), or GET, which uses a querystring in the form of yourpage.aspx?req=whatever.

      The aspx page then takes that information, creates a regular HTML page (or a simple plain text file, or a JSON enabled file), which is received back by the XmlHTTPRequest’s onreadystatechange event; when the page has completed loading, the readystate is 4 (complete), with a header number of 200 (HTTP1.1 // page loaded OK). The file – which is invisible to the user using his browser – can then be parsed.

      The example on the page I wrote generates a simple, straight-forward HTML table – nothing more, nothing less. The HTML code is then read by my AJAX function as plain text (and parsed as such = as a String); this string is then placed inside the page, into a container DIV that contains the *original* table – because I use the document.getElementById( ‘caldiv’ ).innerHTML, that original table is then replaced by the newly generated one.

      The other methods (which I could have used, but was too lazy to), involve either straight XML, using the page’s DOM (Document Object Model), or JSON, which uses a page that generates JavaScript variables and arrays, that can be parsed by the original XmlHTTPRequest.

      In the case of XML, I could have chosen to not replace the entire table, but to remove its rows and cells, and recreate them using the table’s DOM properties (appendChild, createChild) for each row and subsequent cells.

      In the case of JSON, I could have had the code return a string based array of the the table’s properties (in this case: name of the month, days of the month, with enough “empty” elements to allow for unused cells at the start and the end)

      JSON requires a deep-rooted knowledge of safe scripting, and the ability – in your case – to use one type of scripting language (VBScript) to generate another (JavaScript), including correct syntax and formatting.

      XML is the in-between, but you do have to know how to have your code parse XML (drilling down from the root to the lower levels, and assigning each level and node to the corresponding level and node inside your table) – which is a horrific combination of XML DOM and HTML table DOM…

      The easiest way by far is to simply render – as I did – a complete table, read its contents, and place those contents one-on-one inside a container. The reason your getElementById didn’t work is probably because you don’t have the specific DIV id that’s used in the code example on my site… :-)

      Create your own container element, and use that as the Id.

      I would advise, if you’re willing to learn, by simply creating a plain text file on your server (call it test.txt), and calling *its* contents using AJAX – that way, you’ll always know what it’s *supposed* to return.

      AJAX isn’t hard, but it does take a bit of practice to get it right, using server-side scripting.

  19. Barb Reply

    What Is DSP Design. (Please Don’t Answer With A Link)?

    • DSP Design offers professional, cutting edge, low risk, flexible solutions for all your embedded computer system requirements. We offer professional products to meet professional needs. We do this by designing and supplying the best embedded computer systems in the market backed by a top-class team of experienced engineers and product specialists.
      Cathy

  20. J-Rock_Darkpoint Reply

    Character Weapon Design? It’s 5 in the morning when I’m writing this so you can tell this is important and that sleep isn’t an issue lol, but if you take the time to read this your help is very much appreciated. Okay, currently I am designing (rough, very rough, sketching i can’t draw worth shit) the blade designs of the characters in a story I’m writing. One of the most intriguing of them is… well, basically arm blades. The blades mirror each other in that the outer blade (the one facing the right side of his right forearm and left side of his left forearm) are the length of his arm from his knuckles to his elbows while the inside blade (the one on the side of the thumbs) is from his knuckles to 2 1/2 inches past his wrist, so roughly 5 1/2 inches interior, 14 inches exterior. The problem being is that this is his primary weapon of choice and being who he is, he always carries a weapon with him so I’m “designing” it so that it can simply look like he has something on his arm until the blades extend out and you realize how lethal they are. The blades are curved since they’re designed for slicing in close combat and pointed enough so that if he punches and makes contact, they stab. In here lies the problem. I can’t seem to design it right so that it can lay on his arm and not get in the way of normal activities and at the same time be able to slice and stab when in a combat situation. So I ask of those kind enough to answer, (and I know this may be stupid but) is there a flexible type of metal? Something that when he needs to retract his weapon will be straight but when needed comes out curved and strong? It needs to be able to take intense damage and at the same time not flop around because of its flexibility, price means nothing in the story because of the person he has making the weapon for him however I would like to know if such a metal exists. And if you could or even instead of the previously mentioned, either describe or link a design you believe would work? It can be something that wraps around his arm, simply attaches, anything really. Just include the specifications of the blades (remember they are curved) and you have free reign on design. I’m going to continue working and deprive myself of sleep :D. Your help is very much appreciated.

    • The name for the most flexible metal is Barium, I know a lot about the junk on the periodic table XD

      Normally, when I’m designing weapons, I like to make up my own sort of metals and give strange yet scientific names for them, so don’t be afraid to get creative! ;)

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